{"id":11745,"date":"2017-02-09T10:54:03","date_gmt":"2017-02-09T15:54:03","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/"},"modified":"2017-02-09T10:54:03","modified_gmt":"2017-02-09T15:54:03","slug":"new-toy-partner-for-mia-and-me","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/","title":{"rendered":"New Toy Partner for Mia and me"},"content":{"rendered":"<p>H\u00d6HENKIRCHEN\/MUNICH: m4e has appointed Simba Toys as the new master toy partner for the fantasy-adventure series <em>Mia and me<\/em>.<\/p>\n<p>Simba Toys will develop a new range of dolls and toys for <em>Mia and me<\/em> that will be available internationally following a\u00a0launch in Germany, Austria and Switzerland in 2018. Simba Toys will also become m4e\u2019s international master toy manufacturing partner for the brand.<\/p>\n<p>\u201c<em>Mia and me<\/em> is a successful series being pretty popular with girls,\u201d said Michael Sieber, the CEO of Simba Dickie Group. \u201cAs an exclusive partner within the toy branch we are looking forward to developing a new <em>Mia and me<\/em> range contributing all our creativity and passion for toys. We see great potential for <em>Mia and me<\/em> products in the toy market and we are looking forward to the cooperation with m4e.\u201d<\/p>\n<p>\u201cWe are thrilled to work together with our long-term partner Simba Toys on our key brand <em>Mia and me<\/em>,\u201d added Bernd Conrad, the commercial director at m4e. \u201cThis will further strengthen the success of <em>Mia and me<\/em> in the toy industry and beyond for the next few generations.\u201d<\/p>\n<p>A third season of the series is currently available. Season four and a feature film are in development.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>H\u00d6HENKIRCHEN\/MUNICH: m4e has appointed Simba Toys as the new master toy partner for the fantasy-adventure series Mia and me.<\/p>\n","protected":false},"author":477,"featured_media":11746,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[174,909,2319],"class_list":["post-11745","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-m4e","tag-mia-and-me","tag-simba-toys","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Toy Partner for Mia and me - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Toy Partner for Mia and me - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"H\u00d6HENKIRCHEN\/MUNICH: m4e has appointed Simba Toys as the new master toy partner for the fantasy-adventure series Mia and me.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-09T15:54:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2015\/09\/MIA-AND-ME_Season3_1016.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Alessi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Alessi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/\",\"name\":\"New Toy Partner for Mia and me - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2017-02-09T15:54:03+00:00\",\"dateModified\":\"2017-02-09T15:54:03+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/new-toy-partner-for-mia-and-me\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New Toy Partner for Mia and me\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\",\"name\":\"Sara Alessi\",\"description\":\"Sara Alessi is the associate editor of World Screen. 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