{"id":11491,"date":"2016-12-20T09:58:24","date_gmt":"2016-12-20T14:58:24","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/"},"modified":"2016-12-20T13:19:14","modified_gmt":"2016-12-20T18:19:14","slug":"headstart-on-board-sesame-street-in-australia-new-zealand","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/","title":{"rendered":"HeadStart On Board Sesame Street in Oz &#038; New Zealand"},"content":{"rendered":"<p>NEW YORK\/MELBOURNE: Sesame Workshop has appointed HeadStart International as its new regional toy licensee for Australia and New Zealand.<\/p>\n<p>HeadStart will focus on creating a range of <em>Sesame Street<\/em> plush for major retailers across price points. Haven, Sesame Workshop\u2019s licensing representative in the territories, helped broker the deal and will continue to implement <em>Sesame Street<\/em>\u2019s overall brand strategy and licensing programs down under. <em>Sesame Street<\/em> airs twice daily on ABC KIDS at 9 a.m. and 12 p.m.<\/p>\n<p>\u201cWe\u2019re proud of our long history in forging partnerships that meet regional needs,\u201d said Gisela Abrams, the VP of international media business at Sesame Workshop. \u201cHeadStart\u2019s expertise in retail execution, product development and marketing is unparalleled, and we\u2019re excited that their efforts will help us extend the <em>Sesame Street<\/em> experience to children and their families throughout Australia.\u201d<\/p>\n<p>\u201cHeadStart\u2019s mission is to build the finest brands in toys, and we know <em>Sesame Street<\/em> is a brand like no other,\u201d said Andrew Hendy, the director of HeadStart International. \u201cWith its lovable cast of characters and their diverse personalities, we\u2019re taking a fun, fresh and creative approach to the product offering.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NEW YORK\/MELBOURNE: Sesame Workshop has appointed HeadStart International as its new regional toy licensee for Australia and New Zealand.<\/p>\n","protected":false},"author":477,"featured_media":11492,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[2176,635,518],"class_list":["post-11491","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-headstart-international","tag-sesame-street","tag-sesame-workshop","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HeadStart On Board Sesame Street in Oz &amp; New Zealand - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HeadStart On Board Sesame Street in Oz &amp; New Zealand - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"NEW YORK\/MELBOURNE: Sesame Workshop has appointed HeadStart International as its new regional toy licensee for Australia and New Zealand.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2016-12-20T14:58:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-12-20T18:19:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2015\/09\/Sesame-Street-SESAME-WORKSHOP-1016.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Alessi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Alessi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/\",\"name\":\"HeadStart On Board Sesame Street in Oz & New Zealand - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2016-12-20T14:58:24+00:00\",\"dateModified\":\"2016-12-20T18:19:14+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"HeadStart On Board Sesame Street in Oz &#038; New Zealand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\",\"name\":\"Sara Alessi\",\"description\":\"Sara Alessi is the associate editor of World Screen. She can be reached at salessi@worldscreen.com.\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/author\/salessiworldscreen-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"HeadStart On Board Sesame Street in Oz & New Zealand - TVKIDS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/","og_locale":"en_US","og_type":"article","og_title":"HeadStart On Board Sesame Street in Oz & New Zealand - TVKIDS","og_description":"NEW YORK\/MELBOURNE: Sesame Workshop has appointed HeadStart International as its new regional toy licensee for Australia and New Zealand.","og_url":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/","og_site_name":"TVKIDS","article_published_time":"2016-12-20T14:58:24+00:00","article_modified_time":"2016-12-20T18:19:14+00:00","og_image":[{"url":"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2015\/09\/Sesame-Street-SESAME-WORKSHOP-1016.jpg","width":1,"height":1,"type":"image\/jpeg"}],"author":"Sara Alessi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sara Alessi","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/","url":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/","name":"HeadStart On Board Sesame Street in Oz & New Zealand - TVKIDS","isPartOf":{"@id":"https:\/\/worldscreen.com\/tvkids\/#website"},"datePublished":"2016-12-20T14:58:24+00:00","dateModified":"2016-12-20T18:19:14+00:00","author":{"@id":"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418"},"breadcrumb":{"@id":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/worldscreen.com\/tvkids\/headstart-on-board-sesame-street-in-australia-new-zealand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/worldscreen.com\/tvkids\/"},{"@type":"ListItem","position":2,"name":"HeadStart On Board Sesame Street in Oz &#038; New Zealand"}]},{"@type":"WebSite","@id":"https:\/\/worldscreen.com\/tvkids\/#website","url":"https:\/\/worldscreen.com\/tvkids\/","name":"TVKIDS","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418","name":"Sara Alessi","description":"Sara Alessi is the associate editor of World Screen. She can be reached at salessi@worldscreen.com.","url":"https:\/\/worldscreen.com\/tvkids\/author\/salessiworldscreen-com\/"}]}},"_links":{"self":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts\/11491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/users\/477"}],"replies":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/comments?post=11491"}],"version-history":[{"count":0,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/posts\/11491\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/media\/11492"}],"wp:attachment":[{"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/media?parent=11491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/categories?post=11491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldscreen.com\/tvkids\/wp-json\/wp\/v2\/tags?post=11491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}