{"id":11296,"date":"2016-11-15T09:55:49","date_gmt":"2016-11-15T14:55:49","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/jazwares-on-board-miffy-and-friends\/"},"modified":"2016-11-15T10:33:24","modified_gmt":"2016-11-15T15:33:24","slug":"jazwares-on-board-miffy-and-friends","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/jazwares-on-board-miffy-and-friends\/","title":{"rendered":"Jazwares On Board Miffy and Friends"},"content":{"rendered":"<p>NEW YORK: Jazwares has been appointed as the master toy licensee for Mercis\u2019s <em>Miffy and Friends<\/em> brand.<\/p>\n<p>A Miffy toy line featuring figures, vehicles, playsets and plush will become available in fall 2017. Earlier this month, <em>Miffy\u2019s Adventures Big and Small<\/em>, a brand-new TV series featuring the <em>Miffy and Friends<\/em> characters, premiered on Nick Jr. in the U.S. The classic <em>Miffy and Friends<\/em> library airs on Nickelodeon\u2019s NOGGIN.<\/p>\n<p>Both of the <em>Miffy<\/em> shows are based on Dick Bruna\u2019s award-winning book series, which have sold more than 85 million copies and are currently published in 50-plus languages.<\/p>\n<p>\u201c<em>Miffy<\/em> is a charming brand with great new content that lends itself to timeless childhood moments of fun,\u201d said Laura Zebersky, the chief commercial officer of Jazwares. \u201cWe are elated to carry forward that timeless joy into a delightful and imaginative line of toys.\u201d<\/p>\n<p>\u201cJazwares is an ideal partner for the <em>Miffy and Friends<\/em> brand,\u201d said Rich Collins, CEO of Big Tent Entertainment, the brand&#8217;s North American licensing agent. \u201cThe collaboration will produce creative and innovative toys that will entertain children for hours and provide value for parents as well.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NEW YORK: Jazwares has been appointed as the master toy licensee for Mercis\u2019s Miffy and Friends brand.<\/p>\n","protected":false},"author":477,"featured_media":11297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[2064,603,1364,1794,963],"class_list":["post-11296","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-big-tent-entertainment","tag-jazwares","tag-mercis","tag-miffy-and-friends","tag-miffys-adventures-big-and-small","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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