{"id":10928,"date":"2016-10-06T10:33:34","date_gmt":"2016-10-06T14:33:34","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/"},"modified":"2016-10-06T15:09:17","modified_gmt":"2016-10-06T19:09:17","slug":"u-k-food-company-on-board-thunderbirds-are-go","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/","title":{"rendered":"U.K. Food Company On Board Thunderbirds Are Go"},"content":{"rendered":"

LONDON: ITV Studios Global Entertainment (ITVS GE) has inked a deal that sees British food company Bernard Matthews join the licensee roster for the boys\u2019 action series Thunderbirds Are Go<\/em>.<\/p>\n

The agreement represents Bernard Matthews\u2019s first-ever licensed range. The company is launching a Thunderbirds Are Go<\/em> turkey-shaped pack in Asda stores this month. Other retailers will follow suit shortly. The range marks the first frozen goods product for Thunderbirds Are Go<\/em>, expanding\u00a0the brand\u2019s presence in the FMCG category.<\/p>\n

Trudi Hayward, the senior VP and head of global merchandise at ITVS GE, commented, \u201cWe\u2019re delighted to be partnering with Bernard Matthews and significantly boosting Thunderbirds Are Go<\/em>\u2019s FMCG offering. Bernard Matthews is a trusted and family-favorite brand and the fact [that] they have selected Thunderbirds Are Go<\/em> as their\u00a0first-ever license is testament to the brand\u2019s popularity and commercial appeal. We\u2019re looking forward to seeing the iconic Thunderbirds<\/em> vehicles becoming a teatime treat for families across the U.K.\u201d<\/p>\n

Katherine Hall, assistant brand manager at Bernard Matthews, said, \u201cWe are extremely excited to be working with ITV to launch our first licensed product in our frozen children\u2019s range of breaded turkey products. The iconic and recognizable vehicles in Thunderbirds Are Go<\/em> are ideal shapes to create into delicious turkey products, and to make mealtimes more fun. We believe the huge popularity of Thunderbirds Are Go<\/em> married with our decades of expertise in producing tasty shaped products, is the perfect combination for success.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

LONDON: ITV Studios Global Entertainment (ITVS GE) has inked a deal that sees British food company Bernard Matthews join the licensee roster for the boys\u2019 action series Thunderbirds Are Go.<\/p>\n","protected":false},"author":477,"featured_media":10929,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[1878,533,535],"class_list":["post-10928","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-bernard-matthews","tag-itv-studios-global-entertainment","tag-thunderbirds-are-go","pmpro-has-access"],"yoast_head":"\nU.K. Food Company On Board Thunderbirds Are Go - TVKIDS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"U.K. Food Company On Board Thunderbirds Are Go - TVKIDS\" \/>\n<meta property=\"og:description\" content=\"LONDON: ITV Studios Global Entertainment (ITVS GE) has inked a deal that sees British food company Bernard Matthews join the licensee roster for the boys\u2019 action series Thunderbirds Are Go.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/\" \/>\n<meta property=\"og:site_name\" content=\"TVKIDS\" \/>\n<meta property=\"article:published_time\" content=\"2016-10-06T14:33:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-10-06T19:09:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvkids\/wp-content\/uploads\/sites\/9\/2015\/09\/ThunderbirdsAreGo-ITVSGE-1016.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Alessi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Alessi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/\",\"name\":\"U.K. Food Company On Board Thunderbirds Are Go - TVKIDS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\"},\"datePublished\":\"2016-10-06T14:33:34+00:00\",\"dateModified\":\"2016-10-06T19:09:17+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/u-k-food-company-on-board-thunderbirds-are-go\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvkids\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"U.K. Food Company On Board Thunderbirds Are Go\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvkids\/\",\"name\":\"TVKIDS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvkids\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvkids\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\",\"name\":\"Sara Alessi\",\"description\":\"Sara Alessi is the associate editor of World Screen. 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