{"id":10769,"date":"2016-09-16T10:18:17","date_gmt":"2016-09-16T14:18:17","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/xilam-names-oggy-the-cockroaches-licensing-agent-in-india\/"},"modified":"2016-09-16T14:03:29","modified_gmt":"2016-09-16T18:03:29","slug":"xilam-names-licensing-agent-oggy-india","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/xilam-names-licensing-agent-oggy-india\/","title":{"rendered":"Xilam Names Licensing Agent for Oggy in India"},"content":{"rendered":"
PARIS: Xilam has appointed Dream Theatre to serve as the licensing agent in India for its\u00a0children\u2019s series Oggy & the Cockroaches<\/em>.<\/p>\n The two-year agreement sees Dream Theatre represent Xilam\u2019s flagship global kids\u2019 brand across all consumer products categories and brand promotion. Oggy & the Cockroaches<\/em> airs on both Cartoon Network and Nickelodeon in India. Season five will premiere on Cartoon Network Asia in fall 2017, followed by seasons six and seven in 2018.<\/p>\n The Oggy<\/em> brand is distributed in more than 160 countries worldwide. It is available in 600 million homes, has an internet audience of 3 billion total videos viewed on YouTube and 3 million fans on Facebook.<\/p>\n Marie-Laure Marchand, the senior VP of global licensing at Xilam, commented, \u201cWe are delighted to have secured this partnership agreement with Dream Theatre; we know their experienced licensing team will capture the essence of Oggy and the key characters in a range of products that will engage the fans of today as well as tomorrow. Asia is a key growth market for our business and it was important we appointed [an agency] who shared our vision and passion for the brand.\u201d<\/p>\n Jiggy George, the founder and CEO of Dream Theatre, added, \u201cOggy<\/em>‘s continued success on television has made it one of the top-rated kids’ programs in India and it is a much sought-after brand for networks as a show that drives up ratings, bearing testimony to its power and popularity. Dream Theatre is proud to work with Xilam and bring Oggy<\/em> licensed merchandise to its huge legion of fans in India.”<\/p>\n","protected":false},"excerpt":{"rendered":" PARIS: Xilam has appointed Dream Theatre to serve as the licensing agent in India for its children\u2019s series Oggy & the Cockroaches.<\/p>\n","protected":false},"author":477,"featured_media":10770,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[1779,1752,882],"class_list":["post-10769","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-dream-theatre","tag-oggy-the-cockroaches","tag-xilam","pmpro-has-access"],"yoast_head":"\n