{"id":10590,"date":"2016-08-15T10:19:26","date_gmt":"2016-08-15T14:19:26","guid":{"rendered":"http:\/\/worldscreen.com\/tvkids\/amazon-prime-video-launches-preschool-series-phonics-school\/"},"modified":"2016-08-15T13:31:42","modified_gmt":"2016-08-15T17:31:42","slug":"amazon-prime-video-launches-preschool-series-phonics-school","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvkids\/amazon-prime-video-launches-preschool-series-phonics-school\/","title":{"rendered":"Amazon Prime Video Launches Preschool Series Phonics School"},"content":{"rendered":"<p>LONDON: Amazon Prime Video has added EnablinGenius\u2019s animated series <em>Phonics School<\/em> to its library of edutainment content.<\/p>\n<p><em>Phonics School<\/em> tells the story of Phonikers, the letters of the alphabet, as they learn to use their natural powers to \u201ctransformagix\u201d into anything that begins with their sounds. The Phonikers then change back by tracing their shapes. The series teaches preschoolers letter recognition and letter-sound association, as well as shape tracing.<\/p>\n<p>Amazon Prime members can watch the 16&#215;5-minute series via the Amazon Video app for TVs, connected devices such as Fire TV, mobile devices and online.<\/p>\n<p>\u201cPrime provides a tremendous opportunity for <em>Phonics School<\/em> to reach a greater audience globally in search of quality edutainment, especially as streaming platforms are present in greater than 50 percent of households with children,\u201d said Hana Rolles, co-founder of EnablinGenius. &#8220;Amazon Prime is committed to making Prime Video the best destination for kids\u2019 and family programming that will educate and entertain. They are increasing their appeal to parents by enhancing their edutainment genre, especially after the recent exclusive deal for PBS children\u2019s.\u201d<\/p>\n<p>\u201cEdutainment is a growing market opportunity for quality producers as both parents and original content commissioners seek quality content globally,\u201d added Jesse Janson, the president of Janson Media, an Amazon digital partner.<\/p>\n<p><em>Phonics School<\/em> has been licensed by BBC Worldwide Learning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LONDON: Amazon Prime Video has added EnablinGenius\u2019s animated series Phonics School to its library of edutainment content.<\/p>\n","protected":false},"author":477,"featured_media":10591,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[21],"tags":[129,1635,1636,1637,1533],"class_list":["post-10590","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-amazon-prime-video","tag-bbc-worldwide-learning","tag-enablingenius","tag-janson-media","tag-phonics-school","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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