Peanuts Worldwide & NASA Pact

Peanuts Worldwide and NASA have inked a multiyear Space Act agreement that builds on the historic partnership that began during the Apollo missions of the 1960s.

The agreement is designed to encourage a passion for space exploration and STEM among the next generation of students. The partnership celebrates the upcoming 50th anniversary of Apollo 10’s lunar mission in modules named for Charles Schulz’s iconic Charlie Brown and Snoopy characters.

The deal will provide fans with a range of ways to celebrate the 50th anniversary next year of Apollo 10’s mission, with all-new and original content starring Astronaut Snoopy, as well as an in-school STEM-based curriculum about the U.S.’s latest explorations into deep space. The countdown for the 50th anniversary of the landmark Apollo 10 lunar mission aboard the Charlie Brown and Snoopy modules begins this month at San Diego Comic-Con.

“My husband, Charles Schulz, fully embraced a collaboration with NASA for Snoopy and he was inspired to create a series of original comic strips detailing Snoopy’s fantastical journeys through space,” said Jeannie Schulz. “Those strips remain among the most popular ones in circulation today.”

“My father once told me that when NASA selected his characters, Charlie Brown and Snoopy, to be the names chosen for the modules for the Apollo 10 mission on its trip to the moon, that it was the proudest moment in his career,” added Craig Schulz, producer of Fox’s The Peanuts Movie. “He was honored then, and I am honored today as we renew the historic relationship between NASA and Peanuts.”