Oddbods Mobile Game Goes Global


One Animation’s Oddbods has partnered with mobile game publisher goGame, a subsidiary of SEGA, for a global rollout of its runner mobile game, Oddbods Turbo Run.

Oddbods Turbo Run soft-launched in the U.S., Malaysia and the Philippines last month. It has since racked up 160,000 installs. The game has now been translated into ten languages: Spanish, French, Portuguese, Turkish, Russian, Simplified Chinese, Traditional Chinese, Bahasa Indonesia, Thai and Vietnamese.

Sashim Parmanand, CEO of One Animation, said: “goGame has developed an excellent game that not only captures the fun and quirky spirit of the Oddbods brand but which seamlessly integrates this into the play pattern. Oddbods Turbo Run is a fantastic addition to our product portfolio and gives us further opportunity to continue to delight fans with new brand activations across multiple platforms, delivering content when, and how, our loyal fan base chooses to consume it.”

David Ng, CEO of goGame, added: “Right from the get-go, we believed that the endearing and mischievous Oddbods would be a superb brand for a mobile game—and Oddbods Turbo Run‘s positive soft launch reception has validated that. In this global launch, we’re immensely excited for this opportunity to bring delight to the rest of the world through One Animation’s award-winning creations.”