MIPJunior Spotlight: Hasbro Studios

The eighth season of My Little Pony Friendship is Magic, on offer from Hasbro Studios, is slated for delivery next year.

“The My Little Pony franchise remains a cherished brand worldwide by fans of all ages,” says Finn Arnesen, the senior VP of international distribution and development at Hasbro Studios. “Its popularity is boosted by the successful animated series My Little Pony Friendship is Magic, which airs in more than 193 territories around the globe.”

Littlest Pet Shop has been reimagined with a new brand positioning focused on a pet-centric world. “This new story will launch as an exciting series of animated digital shorts premiering in fall 2017 on YouTube, with the broadcast rolling out in 2018,” says Arnesen.

Hanazuki Full of Treasures is Hasbro’s first-ever animated digital show, which debuted earlier this year on YouTube.

“Our mission is to use immersive, cross-platform storytelling to bring Hasbro’s most iconic brands to kids and families,” adds Arnesen.