MIPCOM Spotlight: WildBrain

The live-action WildBrain highlight Ruby and the Well, produced in partnership with Shaftesbury and set to launch on Family Channel in Canada next year, sees Ruby discover a magic well after moving to a new town.

“The series combines mystery and intrigue with real-life issues and highlights Ruby’s resilience and resolution in overcoming challenges to bring happiness to everyone she cares about,” says Caroline Tyre, VP of global sales and rights strategy.

In brand-new CGI family specials and shorts, Caillou returns with the titular 4-year-old tackling the everyday achievements of preschool kids.

The Brilliant World of Tom Gates, based on the best-selling book series, “captures the unique graphic style of the books through a mix of live action and animation, coupled with humor, authentic storytelling, games and songs,” says Tyre.

Tyre also notes, “To thrive, organizations must adapt, and we’ve worked hard to be collaborative, flexible and creative in our approach.”