Cyber Group Alum to Head Superprod’s Digital Arm

Superprod has hired Carole Brin, a former Cyber Group Studios exec, as chief digital officer for the company’s newly created digital division.

As chief digital officer, Brin will develop Superprod’s digital strategy for its television and cinema productions for the European and international markets. She will exploit the company’s catalog on digital platforms and manage all digital operations, including the development and production of content based on Superprod’s brands as well as third-party IP.

Brin began her career at Germany’s EM.TV in 2001 before joining Télé Images in 2003 as international sales executive and Carrère Group in 2006 as international sales manager. Two years later, she became VP of sales, acquisitions and new media at Cyber Group Studios, which she left in 2015.

Clément Calvet and Jérémie Fajner, co-founders of Superprod, commented: “The arrival of Carole is a major step in the expansion of Superprod. Carole’s knowledge of kids’ and family content, which is a significant part of Superprod’s activity for TV and cinema, as well as her proven expertise in digital media and the revolution they created both for the viewers and producers of content, are key assets in an ever-changing and competitive environment.”