Profiles

TARGET AUDIENCE: Boys and girls aged 6 to 12 REACH: 6 million homes across Canada.
 ON THE RECORD: Joe Tedesco, Senior VP & General Manager, Family Channel ACQUIRED/ORIGINAL RATIO: 70 percent acquired programming, from a Disney output agreement as well as other international producers, 30 percent original. SCHEDULING: "Our priority ...

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TARGET AUDIENCE: Preschool children aged 2-6. ON THE RECORD: Kay Benbow, Controller, CBeebies ACQUIRED/ORIGINAL RATIO: “Across BBC Children’s about 50 percent of our programs are made in-house and the rest are made by indies/acquired.” SCHEDULING: “For CBeebies the schedule follows the pattern of a preschooler’s day, from getting ready in ...

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The two days before the official MIPCOM kickoff were all about the kids’ business, as MIP Junior 2013 featured keynotes by major players in the children’s entertainment industry, an international pitch and other notable matchmaking and networking events. Among the keynote speakers was Brian Robbins, the creator of AwesomenessTV—one of ...

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Maya Talit, the senior VP of affiliate sales and marketing at BabyTV, talks with TV Kids about the channel’s ten-year history of delivering content for babies, toddlers and families. About to celebrate its tenth birthday, BabyTV launched in the market in December 2003 as a 24-hour, commercial-free channel, developed in ...

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Luana Perrero, the TV sales manager at Rainbow S.r.l., shares with TV Kids her view of the current kids’ marketplace and what trends she’s seeing in children’s programming. TV KIDS: What’s your view on the current state of the kids’ market? PERRERO: The landscape is healthy and expanding, but as ...

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Over the years Spain has proven to be a hot spot when it comes to high-quality animated programming. Animation from Spain is the banner that represents all animation content and companies from the country. It receives support from the Spanish Institute for Foreign Commerce and the Spanish Federation of Audiovisual ...

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Back in 2005, brothers and Moonscoop co-founders Christophe and Benoît di Sabatino decided to grow the company’s international presence by acquiring a majority stake in Mike Young Productions. The business, based in Los Angeles, now operates as Moonscoop LLC. Mike Young serves as the CEO of the U.S.-based Moonscoop operations, ...

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It has been 45 years since the Suzy’s Zoo brand made its debut on a line of greeting cards. Today, the animal-themed artwork, created by Suzy Spafford, can be found on a variety of social-expression products, including tote bags, gift-wrap and calendars. Represented by Lawless Entertainment, Suzy’s Zoo also has its ...

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Tim Sarnoff, the president of Technicolor Digital Productions, discusses the company’s unique propositions for the kids’ market. Keeping at the forefront of digital innovation has been an essential effort for Technicolor Digital Productions. The company has been serving the children’s community through three main divisions—Entertainment Services, Connected Home and Technology—each ...

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Hendrik McDermott, the managing director of KidsCo, talks about how the channel has stayed competitive by targeting the underserved 6-to-10 demographic. The London-based KidsCo, which launched in 2007, sees an underserved segment of the international kids’ market that it can reach. “There are niches out there that can be addressed,” ...

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