Bear Grylls Takes Center Stage in New Animated Show

LONDON: Platinum Films (Matt Hatter Chronicles) has teamed up with Bear Grylls Ventures for the new animated series Young Bear Grylls, based on the adventures of the titular survival expert during his youth.

The newly formed joint venture company YBG Films is currently developing the show. The JV will coordinate and execute an international TV and merchandising strategy to establish the brand’s presence worldwide.

Nigel Stone, the CEO of Platinum Films, said: “Young Bear Grylls will tap into everything that Bear Grylls represents—adventure, courage, survival and friendship. We want it to be action-packed, inspiring and fun with a good dose of mischievousness and intrigue thrown in! It will have that quintessential ‘James Bond Britishness’ and will appeal to kids and families worldwide.”

Grylls added: “Young Bear Grylls is all about bringing the spirit of adventure and exploration to young kids in a way that fires their imagination, and brings out the survivor in them all. Platinum are best in class and the vision for the series is totally original, translatable, enduring and exciting—the journey begins!”