{"id":9950,"date":"2023-09-28T11:01:00","date_gmt":"2023-09-28T15:01:00","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/asylum-invests-moonback-media\/"},"modified":"2023-09-28T11:01:00","modified_gmt":"2023-09-28T15:01:00","slug":"asylum-invests-in-moonback-media","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/asylum-invests-in-moonback-media\/","title":{"rendered":"Asylum Invests in Moon&amp;Back Media"},"content":{"rendered":"<p>Asylum Entertainment Group has invested in the newly launched London-based production company Moon&amp;Back Media.<\/p>\n<p>Founded by talent manager Russ Lindsay (Ant &amp; Dec, Simon Cowell), veteran broadcast executive Dawn Airey (Channel 4, Channel 5, ITV, Sky) and BAFTA-winning producer Nigel Hall (<em>Britain\u2019s Got Talent<\/em>, <em>The X Factor<\/em>), Moon&amp;Back Media was formed to create talent-driven international formats.<\/p>\n<p>The investment gives Moon&amp;Back access to Asylum\u2019s global portfolio while expanding Asylum\u2019s footprint into the U.K.<\/p>\n<p>Hall\u2019s experience is highlighted by his work as head of light entertainment at ITV, where he created hits such as <em>Celebrity Stars in their Eyes<\/em>, <em>You\u2019ve Been Framed<\/em> and <em>Saturday Night Takeaway<\/em>. Hall was part of Simon Cowell\u2019s Syco Entertainment as managing director and co-created, formatted and executive produced the U.K. and global versions of <em>The X Factor<\/em> and the <em>Got Talent<\/em> franchise.<\/p>\n<p>Lindsay\u2014who co-founded the James Grant (YMU) talent agency\u2014is the one who pulled in Hall to forge Syco. He also co-founded Talent Bank, which combines the entertainment industry\u2019s top talent with a network of digital broadcast platforms.<\/p>\n<p>Airey\u2019s career has seen her hold many roles in broadcast television. She served as controller of arts and entertainment at Channel 4, CEO of Channel 5 and managing director of Sky Channels and ITV Productions. She also served as senior VP of Yahoo! and CEO of Getty Images.<\/p>\n<p>\u201cThis past year, we\u2019ve been focused on aligning with inspired storytellers, including producers, artists and brands, to carve new opportunities that will entertain and inform our audiences,\u201d said Steve Michaels, chief executive officer of Asylum. \u201cNigel, Dawn and Russ offer a wealth of diverse experience; they\u2019re incredibly esteemed visionaries who are committed to excellence in their craft.\u201d<\/p>\n<p>Airey said, \u201cWe share the same values, business acumen and ambition as the team at Asylum, and we\u2019re confident that our combined imaginations will empower us to create the very best unscripted content to entertain, surprise and delight audiences around the world.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Asylum Entertainment Group has invested in the newly launched London-based production company Moon&amp;Back Media.<\/p>\n","protected":false},"author":1412,"featured_media":9951,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[2522,3332,3333,3334,3335,3336],"class_list":["post-9950","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-asylum-entertainment-group","tag-dawn-airey","tag-moonback-media","tag-nigel-hall","tag-russ-lindsay","tag-steve-michaels","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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