{"id":8927,"date":"2022-04-21T10:47:08","date_gmt":"2022-04-21T14:47:08","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/drag-lands-first-international-adaptation\/"},"modified":"2022-04-21T10:47:08","modified_gmt":"2022-04-21T14:47:08","slug":"drag-me-out-lands-first-international-adaptation","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/","title":{"rendered":"Drag Me Out Lands First International Adaptation"},"content":{"rendered":"<p>Nordisk Film TV Norway is producing the first international adaptation of the Banijay format <em>Drag Me Out<\/em>.<\/p>\n<p>Originally created by Mastiff TV Denmark, the format welcomes celebrities into the world of drag. In the Norwegian version, which will air on discovery+ and TVNorge, two celebrities will go head-to-head after being mentored by professional drag queens. A panel of judges will then crown the best act.<\/p>\n<p>The original series aired on TV 2 Zulu, where it performed above slot average for 3+ and on the commercial demo.<\/p>\n<p>\u201cWe can\u2019t wait to spotlight LGBTQ+ culture with enthusiastic celebrities eager to turn gender on its head and fully embrace their inner drag,\u201d said Erlend Hern\u00f8 R\u00f8eggen, managing director at Nordisk Film TV Norway. \u201cThe beauty of this series is the combination of emotional stories, amazing makeovers and crazy stage performances. Bold, refreshing and iconic, this is the perfect format to add to our slate.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nordisk Film TV Norway is producing the first international adaptation of the Banijay format Drag Me Out.<\/p>\n","protected":false},"author":1412,"featured_media":8928,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[759,2490,762],"class_list":["post-8927","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-banijay","tag-mastiff-tv-denmark","tag-nordisk-film-tv-norway","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Drag Me Out Lands First International Adaptation - TVFORMATS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Drag Me Out Lands First International Adaptation - TVFORMATS\" \/>\n<meta property=\"og:description\" content=\"Nordisk Film TV Norway is producing the first international adaptation of the Banijay format Drag Me Out.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/\" \/>\n<meta property=\"og:site_name\" content=\"TVFORMATS\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-21T14:47:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvformats\/wp-content\/uploads\/sites\/10\/2017\/07\/Banijay-DragMeOut-0422.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jamie Stalcup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jamie Stalcup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/\",\"name\":\"Drag Me Out Lands First International Adaptation - TVFORMATS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\"},\"datePublished\":\"2022-04-21T14:47:08+00:00\",\"dateModified\":\"2022-04-21T14:47:08+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/drag-me-out-lands-first-international-adaptation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvformats\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Drag Me Out Lands First International Adaptation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/\",\"name\":\"TVFORMATS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvformats\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\",\"name\":\"Jamie Stalcup\",\"description\":\"Jamie Stalcup is the executive editor of World Screen. 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