{"id":7661,"date":"2020-06-03T10:57:31","date_gmt":"2020-06-03T14:57:31","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/ntvs-secret-million-set-azerbaijani-adaptation\/"},"modified":"2020-06-03T10:57:31","modified_gmt":"2020-06-03T14:57:31","slug":"ntvs-secret-for-a-million-set-for-azerbaijani-adaptation","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/","title":{"rendered":"NTV\u2019s Secret for a Million Set for Azerbaijani Adaptation"},"content":{"rendered":"<p>NTV has inked a deal with ARB TV in Azerbaijan for a local version of<em> Secret for a Million<\/em>.<\/p>\n<p><em>Secret for a Million<\/em> offers celebrities a chance to win RUB 1.5 million ($21,840) by disclosing their most closely guarded personal secret. Hosted by Lera Kudryavtseva, the show\u2019s guests include actors, musicians and politicians. As most of the celebrities give their winnings to charity, <em>Secret for a Million<\/em>\u2019s guests have donated over RUB 30 million ($436,800) in total so far.<\/p>\n<p>Timur Weinstein, NTV general producer, said: \u201cWe are actively expanding our foreign presence, promoting our own-made, unique content. <em>Secret for a Million<\/em> is one of our best projects that has been the staple of NTV\u2019s broadcasting schedule for a few years. We are happy to see it crossing the Russian borders. The licensing contracts are currently in negotiations in several other countries, and we hope that next year our show\u2019s going to be adapted in three territories.\u201d<\/p>\n<p>Rashad Mamedov, ARB TV CEO, added: \u201cTechnically, <em>Secret for a Million<\/em> is a relatively simple project, but it offers explosive potential when it comes to viewership interest. Its long-running success in Russia is convincing enough. That combination was what made us choose <em>Secret for a Million<\/em> among the multitude of similar formats around the world. We hope that next season our adapted version of <em>Secret for a Million<\/em> is going to be one of the main drivers of our channel\u2019s popularity that has been growing for the last three years, and that Azerbaijani audiences are going to love it just as much as Russian do.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NTV has inked a deal with ARB TV in Azerbaijan for a local version of Secret for a Million.<\/p>\n","protected":false},"author":1033,"featured_media":7662,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[2086,1032,2087],"class_list":["post-7661","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-arb-tv","tag-ntv","tag-secret-for-a-million","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NTV\u2019s Secret for a Million Set for Azerbaijani Adaptation - TVFORMATS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NTV\u2019s Secret for a Million Set for Azerbaijani Adaptation - TVFORMATS\" \/>\n<meta property=\"og:description\" content=\"NTV has inked a deal with ARB TV in Azerbaijan for a local version of Secret for a Million.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/\" \/>\n<meta property=\"og:site_name\" content=\"TVFORMATS\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-03T14:57:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvformats\/wp-content\/uploads\/sites\/10\/2017\/07\/Secret-for-a-million-NTV-720.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"408\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/\",\"name\":\"NTV\u2019s Secret for a Million Set for Azerbaijani Adaptation - TVFORMATS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\"},\"datePublished\":\"2020-06-03T14:57:31+00:00\",\"dateModified\":\"2020-06-03T14:57:31+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/ntvs-secret-for-a-million-set-for-azerbaijani-adaptation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvformats\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"NTV\u2019s Secret for a Million Set for Azerbaijani Adaptation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/\",\"name\":\"TVFORMATS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvformats\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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