{"id":7625,"date":"2020-05-14T11:43:18","date_gmt":"2020-05-14T15:43:18","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/date-reverse-set-south-africa\/"},"modified":"2020-05-14T12:32:39","modified_gmt":"2020-05-14T16:32:39","slug":"date-in-reverse-set-for-south-africa","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/","title":{"rendered":"Date in Reverse Set for South Africa"},"content":{"rendered":"<p>Armoza Formats has inked a deal for a South African version of\u00a0<em>Date in Reverse.<\/em><\/p>\n<p>The adaptation of <em>Date in Reverse<\/em> is set to air on the Afrikaans-language lifestyle channel VIA. Created by Volley Formats, Shenhar Productions Ltd. and Daniella Slavik, it will follow two singles each week who are looking for love and get to know each other by experiencing a relationship\u2019s most meaningful milestones in reverse. In one day, the couple will move backward through major life events\u2014from the marital bed to the wedding reception, from the first family get-together to the first weekend getaway.<\/p>\n<p>The setup gives the pair a chance to peek into their future and avoid wasting time with the wrong person. At the end of it all, each couple will decide whether or not they\u2019re willing to show up for their \u201cfirst date.\u201d<\/p>\n<p>Izelle Venter, channel head at VIA, said: \u201cThe whole world has gone mad for dating-as-social-experiment formats and so have we. We\u2019ve been playing around with the idea of sinking our teeth into a big, new dating format and when we stumbled upon <em>Date in Reverse<\/em>, we fell in love almost instantly. Relationships and dating are part of our DNA and <em>Date in Reverse<\/em> ticked several boxes for us. Not only does it speak to global viewers&#8217; current fascination with &#8216;dating experiments&#8217; but it is also conducive to lean TV production\u2014which is something we aim for with all of our shows.\u201d<\/p>\n<p>Louise Melzack, senior sales director of APAC, Nordics, GSA, GB and Africa at Armoza Formats, added: \u201cWe are thrilled to be working on a South African adaptation of <em>Date in Reverse<\/em> with our fantastic partners at VIA. Following the success of three seasons of <em>Marry Me Now<\/em>, VIA is a great fit for this unique dating format and we look forward to seeing many more versions around the world.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Armoza Formats has inked a deal for a South African version of\u00a0Date in Reverse.<\/p>\n","protected":false},"author":1033,"featured_media":7626,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[103,527],"class_list":["post-7625","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-armoza-formats","tag-date-in-reverse","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Date in Reverse Set for South Africa - TVFORMATS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Date in Reverse Set for South Africa - TVFORMATS\" \/>\n<meta property=\"og:description\" content=\"Armoza Formats has inked a deal for a South African version of\u00a0Date in Reverse.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/\" \/>\n<meta property=\"og:site_name\" content=\"TVFORMATS\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-14T15:43:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-14T16:32:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvformats\/wp-content\/uploads\/sites\/10\/2017\/07\/Date-in-Reverse-armoza-0520.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/\",\"name\":\"Date in Reverse Set for South Africa - TVFORMATS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\"},\"datePublished\":\"2020-05-14T15:43:18+00:00\",\"dateModified\":\"2020-05-14T16:32:39+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/date-in-reverse-set-for-south-africa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvformats\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Date in Reverse Set for South Africa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/\",\"name\":\"TVFORMATS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvformats\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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