{"id":7262,"date":"2019-10-10T09:00:28","date_gmt":"2019-10-10T13:00:28","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/worldscreen.com\/"},"modified":"2019-10-10T09:15:04","modified_gmt":"2019-10-10T13:15:04","slug":"mipcom-spotlight-nippon-tv-2019","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/mipcom-spotlight-nippon-tv-2019\/","title":{"rendered":"MIPCOM Spotlight: Nippon TV"},"content":{"rendered":"<p>With past hits that include <em>Dragons\u2019 Den<\/em>\/<em>Shark Tank<\/em>, <em>Silent Library<\/em> and <em>Beat the Rooms<\/em>, Nippon TV has a brand-new entertainment offering for the international marketplace: <em>Red Carpet Survival<\/em>.<\/p>\n<p>The game-show format sees contestants act as bodyguards who must safely escort a VIP down the red carpet, even if it means suffering physical blows or surviving a series of crazy traps secretly set in their way. As soon as the red carpet is laid, whether it be at a university campus, airport or hotel, the game show begins. \u201cIt is a comical, fun format suitable for prime-time family viewing,\u201d says Fusako Nagashima, head of formats, international business development, at Nippon TV. \u201cIt can be easily adjusted to local budgets and works with celebrities and different locations. The concept is simple but visually different and simply entertaining to watch.\u201d<\/p>\n<p>Nagashima adds, \u201cEntertainment is in our blood, and <em>Red Carpet Survival<\/em> is created to open up a new era for entertainment.\u201d<\/p>\n<p>Nippon TV\u2019s crime and mystery series <em>Your Turn to Kill<\/em> was created with international adaptations in mind, having 20 episodes, which is double the number for traditional drama series in Japan. \u201cIt is a format that viewers simply cannot stop watching episode after episode, with a flurry of social media debates to find out who the killer is,\u201d says Keisuke Miyata, who handles sales and licensing, international business development, at Nippon TV. In the series, a newly married couple who just bought their first home is convinced that their happy and peaceful life together is about to begin. Little did they expect that the house would set the stage for a string of bizarre deaths. When a threatening note reading \u201cYour turn to kill\u201d arrives, a dangerous game is set into motion.<\/p>\n<p>Miyata says, \u201c<em>Your Turn to Kill<\/em> evokes the addictive nature of the viewers with its powerfully mysterious and frightening storyline.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With past hits that include Dragons\u2019 Den\/Shark Tank, Silent Library and Beat the Rooms, Nippon TV has a brand-new entertainment offering for the international marketplace: Red Carpet Survival.<\/p>\n","protected":false},"author":1,"featured_media":7263,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[314],"class_list":["post-7262","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-nippon-tv","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MIPCOM Spotlight: Nippon TV - 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