{"id":6865,"date":"2019-04-04T09:00:36","date_gmt":"2019-04-04T13:00:36","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/worldscreen.com\/"},"modified":"2019-04-04T12:13:04","modified_gmt":"2019-04-04T16:13:04","slug":"norways-nrk-buys-rights-to-maestro-format","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/","title":{"rendered":"Norway\u2019s NRK Buys Rights to Maestro Format"},"content":{"rendered":"<p>The BBC Studios music competition format <em>Maestro\u00a0<\/em>has been picked up by NRK in Norway, where it previously aired back in 2009.<\/p>\n<p>The eight-episode Norwegian adaptation of <em>Maestro<\/em> is set to broadcast on NRK in 2020. Originally broadcast on BBC Two in 2008, <em>Maestro<\/em> sees eight celebrities face off in a musical competition centered on the art of conducting, with the chance to conduct a world-class orchestra live up for grabs. One celebrity is eliminated each week until two remain, with final performances and viewer votes deciding the winner. Casting for the local version in Norway will be revealed in due course.<\/p>\n<p>In other <em>Maestro<\/em> news, the Netherlands\u2019 Tuvulu Media has renewed its license for\u00a0the format for seasons five\u2014which is set to bow this fall\u2014and six. BBC Studios has also licensed the format to Denmark (DR), Sweden (SVT), Finland (YLE) and Georgia (GPB).<\/p>\n<p>Jan Salling, head of formats and production for BBC Studios Nordics, said: \u201c<em>Maestro<\/em>\u00a0is feel-good entertainment for all the family that brings classical music to a broad audience. Viewers get to follow celebrities on an incredible, personal musical journey as they take on the terrifying challenge of conducting a live orchestra. We are excited and proud to see its return to Norway and runaway success in the Netherlands and hope to see many more countries follow.\u201d<\/p>\n<p>Ingerid Nordstrand, NRK\u2019s head of culture, added: \u201cNRK\u2019s aim is to introduce a wide audience to classical music, and <em>Maestro<\/em> is the perfect vehicle to achieve this. We want a show that the family will watch together, that will bring joy and generate interest in classical music. We will use our own orchestra, The Norwegian Radio Orchestra, whose profile will be raised by performing throughout this TV series.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The BBC Studios music competition format Maestro\u00a0has been picked up by NRK in Norway, where it previously aired back in 2009.<\/p>\n","protected":false},"author":1033,"featured_media":6866,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[1337,1684],"class_list":["post-6865","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-bbc-studios","tag-maestro","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Norway\u2019s NRK Buys Rights to Maestro Format - TVFORMATS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Norway\u2019s NRK Buys Rights to Maestro Format - TVFORMATS\" \/>\n<meta property=\"og:description\" content=\"The BBC Studios music competition format Maestro\u00a0has been picked up by NRK in Norway, where it previously aired back in 2009.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/\" \/>\n<meta property=\"og:site_name\" content=\"TVFORMATS\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-04T13:00:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-04-04T16:13:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvformats\/wp-content\/uploads\/sites\/10\/2017\/07\/BBCStudios-LOGO-518.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chelsea Regan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea Regan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/\",\"name\":\"Norway\u2019s NRK Buys Rights to Maestro Format - TVFORMATS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\"},\"datePublished\":\"2019-04-04T13:00:36+00:00\",\"dateModified\":\"2019-04-04T16:13:04+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/norways-nrk-buys-rights-to-maestro-format\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvformats\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Norway\u2019s NRK Buys Rights to Maestro Format\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/\",\"name\":\"TVFORMATS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvformats\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/2a2c6d8fb3c7c8b4220b8877ecffb79a\",\"name\":\"Chelsea Regan\",\"description\":\"Chelsea Regan is the managing editor of World Screen. 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