{"id":6823,"date":"2019-03-27T11:19:28","date_gmt":"2019-03-27T15:19:28","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvformats\/miptv-spotlight-%ef%bb%bftv-asahi\/"},"modified":"2019-03-27T12:01:55","modified_gmt":"2019-03-27T16:01:55","slug":"miptv-spotlight-%ef%bb%bftv-asahi","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/miptv-spotlight-%ef%bb%bftv-asahi\/","title":{"rendered":"MIPTV Spotlight: \ufeffTV Asahi"},"content":{"rendered":"<p>Leading TV Asahi\u2019s format slate for MIPTV 2019 is the romantic reality series <em>Sweet Kiss Bitter Kiss<\/em>, centered on the idea of on-screen couples hitting it off in real life.<\/p>\n<p>\u201cWe noticed it is familiar news around the world to hear of an actor and actress falling in love for real after starring as a couple in love in a film or a TV drama,\u201d explains Mayumi Nakamura, the company\u2019s head of format development and sales.<\/p>\n<p>\u201c<em>Sweet Kiss Bitter Kiss\u00a0<\/em>is a format that tests this common outcome in a reality-show setting, where four pairs of promising young actors and actresses play the same romantic scene,\u201d the executive adds. \u201cThere are so many dating shows in the market, but <em>Sweet Kiss Bitter Kiss\u00a0<\/em>is innovative in bringing romantic-drama acting into the reality-show setting.\u201d<\/p>\n<p>There\u2019s also the short-form <em>Girls Running Up Hill<\/em>, in which a girl runs up a hill and cameras follow her until she finishes at the top. \u201cWe define it as the \u2018shortest human documentary,\u2019\u201d says Nakamura.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leading TV Asahi\u2019s format slate for MIPTV 2019 is the romantic reality series Sweet Kiss Bitter Kiss, centered on the idea of on-screen couples hitting it off in real life.<\/p>\n","protected":false},"author":1,"featured_media":6827,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[920,1666,648],"class_list":["post-6823","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-miptv","tag-miptv-2019","tag-tv-asahi","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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