{"id":5850,"date":"2017-10-05T10:10:14","date_gmt":"2017-10-05T14:10:14","guid":{"rendered":"http:\/\/worldscreen.com\/tvformats\/mipcom-spotlight-tv-asahi\/"},"modified":"2017-10-05T10:10:37","modified_gmt":"2017-10-05T14:10:37","slug":"mipcom-spotlight-tv-asahi-2","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/mipcom-spotlight-tv-asahi-2\/","title":{"rendered":"MIPCOM Spotlight: TV Asahi"},"content":{"rendered":"<p>TV Asahi&#8217;s sports entertainment format <em>vs KIDS<\/em> pits a former top professional athlete against a kid champion of the same field.<\/p>\n<p>\u201cYou would think that the former top professionals would have the upper hand, but amazingly the opposite is often true; the kid champions give the ex-pros an excruciatingly hard time in a serious match with real competition rules,\u201d says Yuka Kakui, TV Asahi\u2019s head of format development and sales in the international business department.<\/p>\n<p>Another new offering is <em>After Dark<\/em>, which Kakui describes as an \u201cavant-garde, documentary-style, talent-driven format.\u201d It follows a big personality as they hit the town after dark by themselves. <em>Experts Visiting Experts<\/em>, which sees professionals from a certain field visit their counterparts in a foreign country, has already been a prime-time hit in Japan.<\/p>\n<p>\u201cBesides non-scripted formats, we are also looking to expand our scripted-format efforts going forward,\u201d\u00a0Kakui adds.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TV Asahi&#8217;s sports entertainment format vs KIDS pits a former top professional athlete against a kid champion of the same field.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[648],"class_list":["post-5850","post","type-post","status-publish","format-standard","","category-top-stories","tag-tv-asahi","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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