{"id":5805,"date":"2017-09-19T08:46:21","date_gmt":"2017-09-19T12:46:21","guid":{"rendered":"http:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-india\/"},"modified":"2017-09-19T08:46:21","modified_gmt":"2017-09-19T12:46:21","slug":"bbc-worldwides-stupid-man-smart-phone-heads-to-india","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/","title":{"rendered":"BBC Worldwide\u2019s Stupid Man, Smart Phone\u00a0Heads to India"},"content":{"rendered":"<p>BBC Worldwide has inked a deal for the format <em>Stupid Man, Smart Phone<\/em> with Viacom18 Media in India for its VOD service.<\/p>\n<p>A local version of the format will be produced by BBC Worldwide India. It will premiere on September 20 on Viacom18\u2019s VOD streaming service VOOT, which reaches more than 40 million users in India. <em>Stupid Man, Smart Phone<\/em> will air as a series of nine episodes of 15 to 20 minutes each. It will be hosted by comedian Sumeet Vyaas, and each week a celebrity guest will join him in taking on outdoor challenges with only a mobile phone to help. They use every app, website and social media platform available to seek advice from their fan bases.<\/p>\n<p>\u201cIndia has the world\u2019s second-largest internet consumer base of over 462 million, and mobile devices account for 79 percent of web traffic in the country,\u201d said Myleeta Aga, the senior VP and general manager of South and Southeast Asia at BBC Worldwide. \u201c<em>Stupid Man, Smart Phone<\/em>\u00a0is a timely, entertaining and poignant reminder of how dependent we have become on our phones. We are confident that the series will resonate and be enjoyed by VOOT\u2019s users.\u201d<\/p>\n<p>Gaurav Gandhi, the COO of Viacom18 Digital Ventures, commented, \u201cVOOT continues to take the leadership mantle on innovation with many pioneering initiatives across both content and technology. The latest VOOT Original,\u00a0<em>Vodafone Presents Stupid Man Smart Phone Powered by Motorola<\/em>, a category first, is one such initiative that will offer a completely differentiated and engaging experience to our audience.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BBC Worldwide has inked a deal for the format Stupid Man, Smart Phone with Viacom18 Media in India for its VOD service.<\/p>\n","protected":false},"author":477,"featured_media":5806,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[115,1127,1128,1129],"class_list":["post-5805","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-bbc-worldwide","tag-stupid-man-smart-phone","tag-viacom18-media","tag-voot","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BBC Worldwide\u2019s Stupid Man, Smart Phone\u00a0Heads to India - TVFORMATS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BBC Worldwide\u2019s Stupid Man, Smart Phone\u00a0Heads to India - TVFORMATS\" \/>\n<meta property=\"og:description\" content=\"BBC Worldwide has inked a deal for the format Stupid Man, Smart Phone with Viacom18 Media in India for its VOD service.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/\" \/>\n<meta property=\"og:site_name\" content=\"TVFORMATS\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-19T12:46:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvformats\/wp-content\/uploads\/sites\/10\/2017\/07\/StupidManSmartPhone-BBCWorldwide-917.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"423\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Alessi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Alessi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/\",\"name\":\"BBC Worldwide\u2019s Stupid Man, Smart Phone\u00a0Heads to India - TVFORMATS\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\"},\"datePublished\":\"2017-09-19T12:46:21+00:00\",\"dateModified\":\"2017-09-19T12:46:21+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/bbc-worldwides-stupid-man-smart-phone-heads-to-india\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvformats\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BBC Worldwide\u2019s Stupid Man, Smart Phone\u00a0Heads to India\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvformats\/\",\"name\":\"TVFORMATS\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvformats\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvformats\/#\/schema\/person\/3a30a856ec6d9cc2372bf054d26a0418\",\"name\":\"Sara Alessi\",\"description\":\"Sara Alessi is the associate editor of World Screen. 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