{"id":5095,"date":"2016-08-29T10:43:24","date_gmt":"2016-08-29T14:43:24","guid":{"rendered":"http:\/\/worldscreen.com\/tvformats\/re-gender-tackles-provocative-topic\/"},"modified":"2016-08-30T09:52:44","modified_gmt":"2016-08-30T13:52:44","slug":"re-gender-tackles-provocative-topic","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/re-gender-tackles-provocative-topic\/","title":{"rendered":"Re-Gender\u00a0Tackles Provocative Topic"},"content":{"rendered":"

TV Formats shines a spotlight on the docureality format\u00a0<\/em>Re-Gender, in which men and women are given the chance to experience life as the opposite gender.<\/em><\/p>\n

The series, sold by Armoza Formats, watches as five men and women ages 25 to 35 explore the nature of their own sex as well as the other gender\u2019s.<\/p>\n

\u201cThe first time we saw the show was prior to its broadcast on Israel\u2019s Channel 10,\u201d explains Avi Armoza, the founder and CEO of Armoza Formats. \u201cWe loved the idea straight away\u2014it felt like an incredibly relevant and particularly undealt with topic that would have a real impact and resonance for both the industry and viewers. The idea of taking people with issues against the opposite gender and allowing them to experience a journey of understanding by truly going through difficulties of the other sex struck a chord\u2014there is such a truth behind this format and thus it has great potential for all audiences. And it\u2019s a topic that has only become more relevant with time\u2014there are still inequalities and prejudices hidden behind a seemingly more equal society, and we hope to shed light on this through a very real and entertaining viewing experience.\u201d<\/p>\n

\"***Image***\"<\/p>\n

The show made its debut on Channel 10 during prime time, where it raised the average share by 30 percent. \u201cWhile it performed well in Israel and grabbed the attention of the industry, it was launched at a time when scripted reality and glossy shows were at their peak,\u201d says Armoza. \u201cSince then the market has moved toward much more realistic and authentic viewing experiences, looking for deeper truths and social experiments that challenge the norm.\u201d<\/p>\n

The format has since been adapted for Germany\u2019s ZDFneo and India\u2019s Arr\u00e9. In Germany, it launched in a time slot typically reserved for scripted series and achieved higher ratings than previous successful fiction shows, Armoza says. It also attracted younger viewers to the public broadcaster. Last month, a local version of the series began streaming on India\u2019s new online platform Arr\u00e9 as its flagship program, marking the country\u2019s first social-experiment, digital reality show.<\/p>\n

The Indian adaptation stayed quite close to the original idea, though the number of episodes was double the count. \u201cThe Indian version, while focusing on the physical transformation of the participants, has an even stronger emphasis on the mental and emotional transformation,\u201d says B. Saikumar, founder and managing director of Arr\u00e9. \u201cThis is most relevant in India, where gender roles and definitions have begun to change and are now evolving with time and are therefore a subject of animated conversation and heated debate.\u00a0Arr\u00e9 Ho Ja Re-Gender<\/em>\u00a0has launched at a time when gender equality and stereotyping are center-stage issues in the national discourse.\u201d<\/p>\n

Saikumar adds, \u201cThe show is the first of its kind in India and has received an overwhelming response from users. The debate has been further stoked thanks to this show. As the show progresses into true three-dimensional transformation of the physical, emotional and mental elements of the participants\u2019 journeys, we only expect viewership, engagement and societal impact to go up further.\u201d<\/p>\n

Armoza cites two main challenges that must be addressed when producing a psychological social experiment, and two key elements to stick to in the adaptations. \u201cRegarding the challenges, the first revolves around making the experiment as real as possible so that the journey is believable for all and can have the most impact for the participants and viewers. Any experiment that fakes it too much or isn\u2019t believed enough by the participants and those surrounding them will not only make for bad TV, it will also make for a bad experience.<\/p>\n

\u201cWith this in mind, the second challenge is to maintain the above while providing the right amount of support for the participants along the way,\u201d he continues. \u201cIn\u00a0Re-Gender\u00a0<\/em>the elements of emotional support are incredibly important\u2014not just for the viewers to understand what they\u2019re going through and how it feels, but for the participants to be protected to the right level while still allowing them to experience the tough journey.\u201d<\/p>\n

Armoza explains that the two main elements that are crucial to the format are related to its challenges. \u201cThe first is casting\u2014you want to find people who will be able to visually transform to create a real and believable experience throughout, so that the impact is truly felt by all. The second is to have a clear path prior to shooting in regard to what you want each of your characters to achieve in this experiment. In this way you can plan the production accordingly to help them reach this goal, so that by the end of the experiment they come out with new thoughts and conclusions about their personal world and their relationship with their surroundings.\u201d<\/p>\n

With the success of the currently-streaming Indian adaptation, Armoza says that the format has been garnering a lot of interest lately internationally. \u201cAt the moment we are working with a few partners on this show, including a company in the U.S. interested in a local adaptation, and we look forward to taking this format to more cultures.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

A spotlight on the docureality format in which men and women are given the chance to experience life as the opposite gender.<\/p>\n","protected":false},"author":350,"featured_media":5096,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[68,69],"tags":[103,178,633],"class_list":["post-5095","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-profiles","category-top-stories","tag-armoza-formats","tag-avi-armoza","tag-re-gender","pmpro-has-access"],"yoast_head":"\nRe-Gender\u00a0Tackles Provocative Topic - TVFORMATS<\/title>\n<meta name=\"description\" content=\"In the docureality format\u00a0Re-Gender, men and women are given the chance to experience life as the opposite gender.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvformats\/re-gender-tackles-provocative-topic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Re-Gender\u00a0Tackles Provocative Topic - 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