{"id":15538,"date":"2026-01-05T11:21:13","date_gmt":"2026-01-05T16:21:13","guid":{"rendered":"https:\/\/worldscreen.com\/tvformats\/itv-studios-teams-for-new-reality-format\/"},"modified":"2026-01-05T11:23:36","modified_gmt":"2026-01-05T16:23:36","slug":"itv-studios-teams-for-new-reality-format","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvformats\/itv-studios-teams-for-new-reality-format\/","title":{"rendered":"ITV Studios Teams for New Reality Format"},"content":{"rendered":"<p>ITV Studios has partnered with Vincent TV to develop the new reality show <em>Try Before You Buy<\/em>.<\/p>\n<p>In the series, six first-time home buyers will live under the roof of a house for sale that is twice as expensive as one individual can afford. Each individual has to decide who they want to team up with to beat the others and acquire the house. The show asks: With whom would you share your home and mortgage?<\/p>\n<p>With the help of real estate agents and under the guidance of psychologists, the contesants must make the biggest decision of their lives.<\/p>\n<p>\u201cWe believe the next generation needs a new way to beat the current housing crisis,\u201d said Vincent ter Voert, founder of Vincent TV. \u201cBuying a house together, even with someone you don\u2019t know at all, can be the solution young adults are desperately looking for.\u201d<\/p>\n<p>Mike Beale, managing director of the global creative network at ITV Studios, commented, \u201cWe\u2019re looking forward to developing this new social-experiment format with Vincent TV, as we believe it offers a truly unique and compelling look at modern living and the solutions young adults are seeking.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ITV Studios has partnered with Vincent TV to develop the new reality show Try Before You Buy.<\/p>\n","protected":false},"author":1412,"featured_media":11000,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[173,172,4627,4628,2054],"class_list":["post-15538","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-itv-studios","tag-mike-beale","tag-try-before-you-buy","tag-vincent-ter-voert","tag-vincent-tv","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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