Nippon TV is bringing three new unscripted formats, including two from its recently established Gyokuro Studio, to MIPCOM.<\/p>\n
From Gyokuro Studio, the game show Mega Catch<\/em> sees players try to catch massive objects without dropping them to win each round and claim a cash prize, while the reality format Secret Little Assistant<\/em> follows children as they secretly sneak into their parents\u2019 workplaces and try to help out without getting caught. Both formats will be unveiled at MIPCOM as part of the Treasure Box Japan event on October 13.<\/p>\n Nippon TV is also unveiling Big Bad Bluff<\/em>, a reality game-show format where classic fairy tales turn into twisted mind games and contestants must bluff and outplay one another to get the prize money.<\/p>\n \u201cWe’re excited to present our diverse slate at MIPCOM,\u201d said Sayako Aoki, head of international sales, content business and distribution at Nippon TV. \u201cWhile each of our projects has a unique origin, they all have the potential to resonate with an international audience. In alignment with the industry\u2019s focus on the creator economy, two of our new formats come from Gyokuro Studio, our recently established in-house studio dedicated to developing bold, creator-driven ideas for outside Japan. Whether you’re looking for a thrilling game that tests your reflexes, a heartwarming reality show about the bond between parents and kids or a dive into the world of twisted fairy tales, we are ready to collaborate and bring a fresh viewing experience to audiences worldwide.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":" Nippon TV is bringing three new unscripted formats, including two from its recently established Gyokuro Studio, to MIPCOM.<\/p>\n","protected":false},"author":1412,"featured_media":15283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[4454,4341,4455,314,3534,4456],"class_list":["post-15282","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-big-bad-bluff","tag-gyokuro-studio","tag-mega-catch","tag-nippon-tv","tag-sayako-aoki","tag-secret-little-assistant","pmpro-has-access"],"yoast_head":"\n