Seasoned international television executive Pascal Dalton has launched Shimmer Media, specializing in optimizing scripted and non-scripted formats across the international media landscape.<\/p>\n
Dalton has worked for some of the industry\u2019s biggest distributors and producers, managing high-profile global format brands such as The Voice<\/em> and Big Brother<\/em>. Before establishing Shimmer Media, Dalton was head of brand partnerships for North EMEA (format sales) at ITV Studios, where he also previously held the positions of head of partnerships, senior VP of licensing and VP of global format sales. Prior to ITV Studios, Dalton spent eight years with the Endemol Shine Group, rising to become regional sales director for CEE.<\/p>\n Shimmer Media aims to bring a fresh perspective to format management and monetization, capitalizing on Dalton\u2019s experience and global network while delivering through a nimble, efficient and client-focused approach. Building on Dalton\u2019s recent consultancy experience, Shimmer also offers broader support to owners of creative businesses, particularly independents, by collaborating on strategies for domestic and international growth.<\/p>\n Dalton commented: \u201cThe television industry is challenging us at present\u2014as it often has done before\u2014but this presents Shimmer and our clients with a unique opportunity. As an agile organization, we can use our network and experience to swiftly get formats in front of the right people to meet market demand, but we can also give titles and their owners the attention they deserve. We\u2019ll help IP owners distribute and get formats market-ready, negotiate good deals and assist them with navigating the increasingly complex rights market. And, we\u2019ll add real value by treating formats as brands, being selective and focused on how we explore every possible opportunity\u2014on- and off-air and through relevant channels such as advertising-funded. Our experience also means we are the right people to have in your corner for infringement issues.<\/p>\n \u201cI have been fortunate enough to have contributed to growing some of the world\u2019s best-known format brands and creating hits from initial format rollouts. I am now incredibly excited to bring that expertise to both established companies with existing formats that need support and newer partners with fresh formats about to start their international journey.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":" Seasoned international television executive Pascal Dalton has launched Shimmer Media, specializing in optimizing scripted and non-scripted formats across the international media landscape.<\/p>\n","protected":false},"author":350,"featured_media":14878,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69],"tags":[1025,4164],"class_list":["post-14875","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-pascal-dalton","tag-shimmer-media","pmpro-has-access"],"yoast_head":"\n