The Fifty Heads to Prime Video Germany


The reality competition format The Fifty is getting a local adaptation for Prime Video in Germany, to be produced by EndemolShine Germany and Rainer Laux Productions.

The series will see 50 German reality stars compete in a wide variety of challenges set by the Game Master. The twist this time is that the prize money is not for them but for one of their fans, who will be drawn at the end of the game.

The format, originally created by Banijay Productions France, now sees its third iteration with this commission. In France, the second season returned last year on W9, and the format launched in the U.S. Hispanic market on Telemundo with a production by EndemolShine Boomdog.

Rainer Laux, managing director at Rainer Laux Productions and executive director EndemolShine Germany, said: “By placing the emphasis on the relationship between reality stars and their fans, The Fifty brings a new dimension of engagement and entertainment, which keeps viewers at the edge of their seats. We’re confident this third adaptation will be a fantastic addition to Germany’s entertainment landscape, and we are proud to once again partner with the team at Prime Video.”

Florence Fayard, CEO at Banijay Production France, added: “The Fifty offers a fresh and exciting take on the reality competition genre, and it’s great to see the format making waves in Europe and beyond. At Banijay Productions France, we love to produce bold returning reality formats, and we are very much looking forward to seeing where it goes next.”