Netflix Slates Korean Social Survival Show The Influencer

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Netflix has set an August 6 premiere for the social survival show The Influencer, which features 77 participants that boast a combined total of 120 million followers.

The show brings together 77 influencers in South Korea to battle it out and prove who has the greatest influence. It features, among others, TikToker Xiajiu, who boasts 27.5 million followers, as well as Jang Geun-seok, Risabae, Pani Bottle, Jin Yong-jin, Shim Euddeum and Daedo Library.

Producer Lee Jae-seok, behind the show, said: “I thought it would be interesting to gather influencers, divided by algorithms, in one place. You’ll see the top influencers in Korea and experience unique entertainment through the large scale and visuals that only Netflix can deliver, along with never-before-seen social survival missions.”