Netflix Greenlights New Dating Format Age of Attraction

Netflix has greenlit the new dating format Age of Attraction from Velvet Hammer Media (The Big Bakeover, Best Bite Wins).

The format throws age out of the window as singles search for their soulmates. Sam Dean, showrunner of Love Is Blind and executive producer of FBoy Island, and David Friedman, executive producer of Temptation Island and showrunner of Bullsh*t: The Game Show, are showrunners for the new series. Velvet Hammer’s Jennifer O’Connell and Rebecca Quinn are executive producing.

O’Connell and Quinn launched Velvet Hammer in 2023 after they previously oversaw unscripted content at HBO Max.

“At Velvet Hammer Media, we live to create formats that feel fresh, bold and binge-worthy,” O’Connell and Quinn said. “With Age of Attraction, we’re asking audiences if age is truly just a number. We’re thrilled to partner with Netflix–home to some of the most iconic and addictive dating shows out there–and to collaborate with our amazing creative partners, led by our talented showrunners Sam Dean and David Friedman.”