MIPTV Spotlight: Wisdom in China

Following the success of the Wisdom in China events that Shanghai Media Group (SMG) and iFormats, a library platform for Chinese formats operated by SMG, organized at MIPFormats last year, they are hosting two new events in Cannes.

The first, Wisdom in China: New Opportunities for Chinese Formats, was held on Saturday, April 6, at 3:45 p.m. in the Debussy Theatre.

“This is a promotional event that shows popular original TV formats from China, from which people can discover how these original ideas came out and have been fully prepared to enter the global market,” says Vincent Sun, deputy director of SMG’s new media business unit.

The second, Wisdom in China: How to Realize Win-Win Co-Production with China, is slated for Monday, April 8, at 3:30 p.m. in Auditorium A.

“With the constant development of the Chinese economy, we have sufficient capital and resource investment to innovatively put forward advanced and modern ideas,” says Sun.