Banijay Rights Sends Two Formats to Southeast Asia

Banijay Rights has signed agreements to bring Don’t Forget the Lyrics! to Myanmar and The Secret Life of 4 Year Olds to China.

Forever Group in Myanmar picked up Don’t Forget the Lyrics! for broadcast on the free-to-air entertainment channel MRTV-4, ordering 240 episodes for 2020. Meanwhile, Houghton Street Media has adapted The Secret Life of 4 Year Olds as an 8×45-minute series for Tencent Video in China.

Samia Moktar, sales manager at Banijay Rights, said: “We’re so excited to see these blockbuster entertainment formats travel to the other side of the world. I’m confident that the local adaptations of Don’t Forget the Lyrics! and The Secret Life of 4 Year Olds will delight audiences in Myanmar and China, just as much as they have done in Europe and America. These modern classics use all the right ingredients to create perfect family entertainment, and that is always universal in its appeal.”