{"id":8014,"date":"2017-10-17T05:32:28","date_gmt":"2017-10-17T09:32:28","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/lagardere-buys-aito-media-group\/"},"modified":"2017-10-17T12:41:03","modified_gmt":"2017-10-17T16:41:03","slug":"lagardere-buys-into-aito-media-group","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2017\/10\/17\/lagardere-buys-into-aito-media-group\/","title":{"rendered":"Lagard\u00e8re Buys into Aito Media Group"},"content":{"rendered":"

Lagard\u00e8re Studios is taking a majority stake in Aito Media Group, a Finnish producer specialized in factual and unscripted entertainment.<\/p>\n

Created in 2003, Aito Media Group has created and produced more than 50 programs and formats broadcast in 40-plus countries. It recently kicked off its venture into scripted production with the development of about a dozen series.<\/p>\n

\u201cTo take Lagard\u00e8re Studios from leading French producer to major player on the European audiovisual scene is our goal\u2014Christophe Thoral\u2019s and mine\u2014with Arnaud Lagard\u00e8re\u2019s endorsement,\u201d said Denis Olivennes, the CEO of Lagard\u00e8re Active.\u00a0\u201cAfter the purchase of Grupo Boomerang TV in Spain, the acquisition of Aito Media Group is a new step in carrying out this international development strategy.\u201d<\/p>\n

\u201cWe are excited and honored to be entering this alliance with Lagard\u00e8re Studios,\u201d said\u00a0Aito co-founders Ilkka Hynninen and Eero Hietala. \u201cIt marks an important step in the development of Aito Media Group, and is an endorsement of all the work we have done over the years in the Finnish market. We can now count on Lagard\u00e8re Studios to offer brand-new content to our partners in Finland, more rapidly develop our expertise in scripted entertainment, and distribute our products worldwide.\u201d<\/p>\n

\u201cAfter the purchase of Grupo Boomerang TV in Spain, Lagard\u00e8re Studios is boosting its international presence in northern Europe, a region particularly dynamic and innovative in audiovisual production,\u201d added Christophe Thoral, the CEO of Lagard\u00e8re Studios. \u201cWe are absolutely delighted that Eero and Ilkka agreed to join us. They will bring to Lagard\u00e8re Studios enormous creative synergy.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Lagard\u00e8re Studios is taking a majority stake in Aito Media Group, a Finnish producer specialized in factual and unscripted entertainment. <\/p>\n","protected":false},"author":350,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[1397,1332],"class_list":["post-8014","post","type-post","status-publish","format-standard","","category-top-stories","tag-aito-media-group","tag-lagardere-studios"],"yoast_head":"\nLagard\u00e8re Buys into Aito Media Group - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2017\/10\/17\/lagardere-buys-into-aito-media-group\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lagard\u00e8re Buys into Aito Media Group - 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