{"id":7703,"date":"2017-06-02T11:18:45","date_gmt":"2017-06-02T15:18:45","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/snapchat-bt-sport-sign-landmark-deal-for-uefa-champions-league\/"},"modified":"2017-06-02T13:22:27","modified_gmt":"2017-06-02T17:22:27","slug":"snapchat-bt-sport-sign-landmark-deal-for-uefa-champions-league","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2017\/06\/02\/snapchat-bt-sport-sign-landmark-deal-for-uefa-champions-league\/","title":{"rendered":"Snapchat &#038; BT Sport Sign Landmark Deal for UEFA Champions League"},"content":{"rendered":"<p>BT Sport has struck up a commercial partnership with Snapchat to deliver exclusive content during the UEFA Champions League final.<\/p>\n<p>Snapchat produced &#8220;Our Stories&#8221; for the semi-finals between AS Monaco and Juventus, and Atletico Madrid and Real Madrid, and will now include coverage of the\u00a0UEFA Champions League Final\u00a0on June 3. Each Snapchat story is produced in-house by Snapchat and features clips provided by BT Sport of key moments from the match as well as behind-the-scenes Snaps taken by the teams and players participating in the competition.<\/p>\n<p>&#8220;This partnership with will allow over 10 million daily Snapchatters in the U.K. to experience what it feels like to be at the Champions League final,\u201d said\u00a0Ben Schwerin, the VP of partnerships at Snap Inc.\u00a0\u00a0\u201cWe&#8217;re always thrilled to work with innovative partners like BT Sport to develop our sports coverage in the U.K., in Europe and worldwide.\u201d<\/p>\n<p>Jeremy Rosenberg, the head of advertising partnerships at BT Sport, said, \u201cSocial media has played a big part in BT Sport\u2019s Champions League success, and we are delighted to explore this exciting new partnership with Snapchat, which will take football fans to the heart of sport. We believe these Stories complement our innovative live match coverage, and we hope to give new audiences a distinctive and engaging experience.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BT Sport has struck up a commercial partnership with Snapchat to deliver exclusive content during the UEFA Champions League final.<\/p>\n","protected":false},"author":350,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[475,1233,535],"class_list":["post-7703","post","type-post","status-publish","format-standard","","category-top-stories","tag-bt-sport","tag-snapchat","tag-uefa-champions-league"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Snapchat &amp; BT Sport Sign Landmark Deal for UEFA Champions League - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2017\/06\/02\/snapchat-bt-sport-sign-landmark-deal-for-uefa-champions-league\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snapchat &amp; 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