{"id":7224,"date":"2016-11-25T05:29:49","date_gmt":"2016-11-25T10:29:49","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/itv-awesomenesstv-partner-for-youth-strand\/"},"modified":"2016-11-25T05:29:49","modified_gmt":"2016-11-25T10:29:49","slug":"itv-awesomenesstv-partner-for-youth-strand","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/","title":{"rendered":"ITV, AwesomenessTV Partner for Youth Strand"},"content":{"rendered":"<p>LONDON: A new strand of youth programming, under the banner of 2Awesome, is set for ITV2 and ITV Hub following a pact between the British broadcaster and AwesomenessTV.<\/p>\n<p>2Awesome is a two-hour Sunday afternoon block on ITV2 for the exclusive British premieres of AwesomenessTV&#8217;s long-form premium series.The block launches on ITV2 January 8 with <em>Guidance<\/em>, <em>Side Effects<\/em>, <em>Third Wheel<\/em>, <em>LA Story<\/em> and <em>Arts Academy<\/em>.<\/p>\n<p>Hosted by British presenters from both TV and social media, 2Awesome will also have a permanent home on the ITV Hub. Some AwesomenessTV shows will also premiere exclusively on the ITV Hub, beginning December 10 with season one of <em>T@gged<\/em>\u00a0and then <em>Freakish<\/em> and <em>Foursome.\u00a0<\/em>This will be the\u00a0first time that ITV\u2019s on-demand service will feature exclusive original series.<\/p>\n<p>AwesomenessTV and ITV Studios are also joining forces to co-produce scripted and unscripted shows for ITV2, starting in 2017. ITV Studios Global Entertainment will represent these shows globally.<\/p>\n<p>Simon Pitts, managing director of online, pay TV and interactive at ITV, said, \u201c2Awesome is a really exciting development for ITV2 and the ITV Hub and the first step in our partnership with AwesomenessTV to produce, broadcast and distribute new shows for youth audiences. We can\u2019t wait to launch our first exclusive series on the ITV Hub in December, followed in January by the initial 2Awesome run on ITV2 featuring new presenters and a whole slate of new shows, with plenty more to come throughout the year.\u201d<\/p>\n<p>Brian Robbins, founder and CEO of AwesomenessTV, added, \u201cOur partnership with ITV is a wonderful opportunity to not only distribute our content but also create it together and extend our brand further in the U.K. I am looking forward to the launch of our series on the ITV platforms and continuing to grow the reach of our global audience.\u201d<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LONDON: A new strand of youth programming, under the banner of 2Awesome, is set for ITV2 and ITV Hub following a pact between the British broadcaster and AwesomenessTV.<\/p>\n","protected":false},"author":290,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[938,939,146,129],"class_list":["post-7224","post","type-post","status-publish","format-standard","","category-top-stories","tag-2awesome","tag-awesomenesstv","tag-itv","tag-itv2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ITV, AwesomenessTV Partner for Youth Strand - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ITV, AwesomenessTV Partner for Youth Strand - TVEUROPE\" \/>\n<meta property=\"og:description\" content=\"LONDON: A new strand of youth programming, under the banner of 2Awesome, is set for ITV2 and ITV Hub following a pact between the British broadcaster and AwesomenessTV.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/\" \/>\n<meta property=\"og:site_name\" content=\"TVEUROPE\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-25T10:29:49+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/worldscreen.com\/wp-content\/uploads\/2016\/05\/logo.jpg\" \/>\n<meta name=\"author\" content=\"Mansha Daswani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mansha Daswani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/\",\"url\":\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/\",\"name\":\"ITV, AwesomenessTV Partner for Youth Strand - TVEUROPE\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#website\"},\"datePublished\":\"2016-11-25T10:29:49+00:00\",\"dateModified\":\"2016-11-25T10:29:49+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2016\/11\/25\/itv-awesomenesstv-partner-for-youth-strand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tveurope\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ITV, AwesomenessTV Partner for Youth Strand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#website\",\"url\":\"https:\/\/worldscreen.com\/tveurope\/\",\"name\":\"TVEUROPE\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tveurope\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\",\"name\":\"Mansha Daswani\",\"description\":\"Mansha Daswani is the editor-in-chief and associate publisher of World Screen. 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