{"id":7085,"date":"2016-10-03T10:36:01","date_gmt":"2016-10-03T14:36:01","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/sky-vr-goes-live\/"},"modified":"2016-10-03T14:05:32","modified_gmt":"2016-10-03T18:05:32","slug":"sky-vr-goes-live","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2016\/10\/03\/sky-vr-goes-live\/","title":{"rendered":"Sky VR Goes Live"},"content":{"rendered":"<p>LONDON: Sky has made a big push in the world of virtual reality with the launch of the brand-new app Sky VR.<\/p>\n<p>The app, which is available now for anyone to download for free, showcases a range of immersive, 360-degree videos from Sky and a range of content from Sky\u2019s partners, including <em>Star Wars: Red Carpet<\/em>, <em>Anthony Joshua: Becoming World Champion<\/em> and clips from Disney\u2019s <em>The Jungle Book<\/em>.<\/p>\n<p>To coincide with the app\u2019s launch, Sky revealed two brand-new VR experiences: <em>Sky Sports: Closer featuring David Beckham <\/em>and, coming later this fall, a performance from English National Ballet\u2019s production of <em>Giselle<\/em> ahead of its forthcoming U.K. tour.<\/p>\n<p>In his second piece of VR content for Sky Sports, Beckham is seen entering a Sky VR simulator, which takes him and the viewer to visit the world\u2019s best sports events. The footage was created in-house by the Sky VR Studios, in collaboration with Google.<\/p>\n<p>Beckham said: \u201cIt was great to work with Sky and Google on this film to launch the new Sky Virtual Reality app. The team from the Sky VR studio came up with an incredible concept that shows the range of sport Sky offers. Being able to take other sports fans on a journey into some of the world\u2019s biggest sporting events was a unique opportunity.\u201d<\/p>\n<p>Gary Davey, the managing director of content at Sky, commented: \u201cInterest in VR content is building, generating more excitement every day. We are just at the beginning of our VR journey at Sky, launching Sky VR studios earlier this year and we are already breaking new ground. Now comes the creative challenge of deploying this immersive experience with engaging storytelling. I am a big believer.&#8221;<\/p>\n<p>Stephen Nuttall, the senior director at Google and YouTube, added: \u201cGreat storytelling from Sky, in VR, for free on YouTube, and all accessible through Google Cardboard\u2014a winning combination! Whether you\u2019re passionate for sports or Beckham (or both!), this great partnership enables wonderful VR experiences for all to enjoy.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LONDON: Sky has made a big push in the world of virtual reality with the launch of the brand-new app Sky VR.<\/p>\n","protected":false},"author":350,"featured_media":7086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[91,856],"class_list":["post-7085","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-sky","tag-sky-vr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sky VR Goes Live - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2016\/10\/03\/sky-vr-goes-live\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sky VR Goes Live - TVEUROPE\" \/>\n<meta property=\"og:description\" content=\"LONDON: Sky has made a big push in the world of virtual reality with the launch of the brand-new app Sky VR.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tveurope\/2016\/10\/03\/sky-vr-goes-live\/\" \/>\n<meta property=\"og:site_name\" content=\"TVEUROPE\" \/>\n<meta property=\"article:published_time\" content=\"2016-10-03T14:36:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-10-03T18:05:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tveurope\/wp-content\/uploads\/sites\/14\/2015\/09\/SkyVR-1016.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kristin Brzoznowski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kristin Brzoznowski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2016\/10\/03\/sky-vr-goes-live\/\",\"url\":\"https:\/\/worldscreen.com\/tveurope\/2016\/10\/03\/sky-vr-goes-live\/\",\"name\":\"Sky VR Goes Live - 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