{"id":6682,"date":"2016-04-20T11:48:11","date_gmt":"2016-04-20T15:48:11","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/bea-hegedus-opens-entertainment-consultancy-outfit\/"},"modified":"2016-04-20T13:38:12","modified_gmt":"2016-04-20T17:38:12","slug":"bea-hegedus-opens-indie-consultancy-outfit","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2016\/04\/20\/bea-hegedus-opens-indie-consultancy-outfit\/","title":{"rendered":"Bea Hegedus Opens Indie Consultancy Outfit"},"content":{"rendered":"<p>LONDON: Bea Hegedus, whose previous experience includes time at MTG&#8217;s Viasat and Debmar-Mercury, has set up her own entertainment consultancy, Ashgate Media, which has already closed its first deal with dick clark productions.<\/p>\n<p>Ashgate aims to provide distribution, strategy and financing services to content creators, broadcasters and new-media platforms. Following a soft launch earlier this year, the company brokered its first major trans-Atlantic deal with dick clark productions, which will distribute the Hungarian classical-music talent show <em>Virtuosos<\/em> internationally.<\/p>\n<p>In a second deal, Ashgate is to provide premium global video platform FilmDoo with content-strategy and fund-raising support. Two other consultancy deals with independent film studios are also expected to be closed at the Cannes Film Festival next month.<\/p>\n<p>Prior to launching Ashgate, Hegedus led the U.K. office of the Dutch business strategy consultant 3 Rivers, before which she served as MTG&#8217;s Viasat Broadcasting UK&#8217;s VP of formats and entertainment. She also previously launched and managed Debmar-Mercury International; sourced scripted and unscripted ideas for production in the U.S. for Fox TV Studios; launched ID Distribution (later acquired by DRG) alongside Sally Miles; held a sales and commercial management role at Distraction Formats; and worked as a development producer for SBS-TV2&#8217;s adaptations of the classic formats <em>Wheel of Fortune<\/em>, <em>Hollywood Squares<\/em> and <em>Jeopardy<\/em>.<\/p>\n<p>Hegedus said: &#8220;<em>Virtuosos<\/em> is the first original format to break out of Hungary on to the global stage. Not only is dick clark working on a deal with one of the U.S. networks for a local version of the show, but there has already been interest in the format from a number of major territories, including China and Japan. For Ashgate, we couldn&#8217;t have hoped for a better start\u2014or a better example of what we offer our partners in terms of matching the right companies with the right content. <em>Virtuosos<\/em> is a great show but, without our contacts, connections and expertise, it would have remained a great show on Hungarian TV. Now, it&#8217;s on course to be a global hit.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LONDON: Bea Hegedus, whose previous experience includes time at MTG&#8217;s Viasat and Debmar-Mercury, has set up her own entertainment consultancy, Ashgate Media, which has already closed its first deal with dick clark productions.<\/p>\n","protected":false},"author":350,"featured_media":6683,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[488,489],"class_list":["post-6682","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-ashgate-media","tag-bea-hegedus"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bea Hegedus Opens Indie Consultancy Outfit - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2016\/04\/20\/bea-hegedus-opens-indie-consultancy-outfit\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bea Hegedus Opens Indie Consultancy Outfit - 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