{"id":6440,"date":"2016-01-28T11:56:57","date_gmt":"2016-01-28T16:56:57","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/paramount-channel-coming-to-italy\/"},"modified":"2016-01-28T11:56:57","modified_gmt":"2016-01-28T16:56:57","slug":"paramount-channel-coming-to-italy","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2016\/01\/28\/paramount-channel-coming-to-italy\/","title":{"rendered":"Paramount Channel Coming to Italy"},"content":{"rendered":"

MILAN: Viacom International Media Networks (VIMN) Italy is building up its bouquet with the launch of Paramount Channel on DTT.<\/p>\n

The channel will go live in Italy on February 27. The ad-supported movie service features the films of Paramount Pictures. Its Italian launch will bring the total reach of the channel to more than 90 million households globally.<\/p>\n

\u201cWe are excited to announce the arrival of Paramount Channel in Italy,\u201d said Raffaele Annecchino, the executive VP and managing director for VIMN South Europe, Middle East and Africa. \u201cParamount Channel is already present in several of our territories and the expansion into Italy further strengthens the position of Paramount Channel as the fastest growing brand in VIMN\u2019s international portfolio. In Italy, we look forward to offering a unique programming lineup with exciting content that our audiences will love.\u201d<\/p>\n

\u201cThe upcoming launch of Paramount Channel in Italy is indicative of the momentum of this great brand,\u201d added Michael D. Armstrong, the executive VP and general manager of international brand development at Viacom International Media Networks. \u201cParamount Channel has been an important addition to the VIMN portfolio and demonstrates the power of combining the iconic Paramount brand with VIMN\u2019s expertise in building global brands.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

MILAN: Viacom International Media Networks (VIMN) Italy is building up its bouquet with the launch of Paramount Channel on DTT.<\/p>\n","protected":false},"author":350,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[148,149],"class_list":["post-6440","post","type-post","status-publish","format-standard","","category-top-stories","tag-paramount-channel","tag-viacom-international-media-networks"],"yoast_head":"\nParamount Channel Coming to Italy - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2016\/01\/28\/paramount-channel-coming-to-italy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Paramount Channel Coming to Italy - 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