{"id":4046,"date":"2012-06-18T00:00:00","date_gmt":"2012-06-18T00:00:00","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/2012\/06\/18\/chello-central-europe-rebrands-two-movie-channels\/"},"modified":"2012-06-18T00:00:00","modified_gmt":"2012-06-18T00:00:00","slug":"chello-central-europe-rebrands-two-movie-channels","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2012\/06\/18\/chello-central-europe-rebrands-two-movie-channels\/","title":{"rendered":"Chello Central Europe Rebrands Two Movie Channels"},"content":{"rendered":"<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">BUDAPEST: Chello Central Europe&#8217;s   \t \t\t \t\t \t \tFilmmuzeum is being rebranded as Film Mania, while its   \t \t\t \t\t \t \tZone Romantica channel becomes   \t \t\t \t\t \t \tFilm Caf&eacute;.<\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">The new look for both will be unveiled on July 2, with new logos as well. Film Mania offers movies primarily from the 1990s and the 2000s.    \t \t\t \t\t \t \tFilm Caf&eacute;, which targets women, offers romantic movies, human interest stories, dramas, comedies and family entertainment. Both channels will premiere 60 new films in the month of July. The two are available on the major platforms in Hungary, including   \t \t\t \t\t \t \tUPC, Magyar Telekom, Digi, Invitel, Tarr and PR Telecom.  \t <\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">Levente Ma\u00cc\u0081lnay, the CEO of Chello Central Europe, said: &ldquo;The new brands will effectively reflect the heritage of the two channels that is engaging and innovative. Film Mania will feature movies from Hollywood and the biggest studios in the world while retaining the values of Filmmuzeum. Film Cafe\u00cc\u0081 will continue offering high-quality female-focused entertainment and relaxation. Our goal is to offer varied, fresh programming to meet the demands of Hungarian viewers, in line with the cultural values.&rdquo;<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BUDAPEST: Chello Central Europe&#8217;s Filmmuzeum is being rebranded as Film Mania, while its Zone Romantica channel becomes Film Caf&eacute;. The new look for both will be unveiled on July 2, with new logos as well. Film Mania offers movies primarily from the 1990s and the 2000s. Film Caf&eacute;, which targets women, offers romantic movies, human &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-4046","post","type-post","status-publish","format-standard","","category-top-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chello Central Europe Rebrands Two Movie Channels<\/title>\n<meta name=\"description\" content=\"Chello Central Europe Rebrands Two Movie Channels. BUDAPEST, June 18: Chello Central Europe&#039;s Filmmuzeum is being rebranded as Film Mania, while its Zone Romantica channel becomes Film Caf\u00c3\u00a9. . 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