{"id":3722,"date":"2012-01-10T00:00:00","date_gmt":"2012-01-10T00:00:00","guid":{"rendered":"http:\/\/worldscreen.com\/tveurope\/2012\/01\/10\/egmont-takes-full-ownership-of-norways-tv-2\/"},"modified":"2012-01-10T00:00:00","modified_gmt":"2012-01-10T00:00:00","slug":"egmont-takes-full-ownership-of-norways-tv-2","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2012\/01\/10\/egmont-takes-full-ownership-of-norways-tv-2\/","title":{"rendered":"Egmont Takes Full Ownership of Norway&#8217;s TV 2"},"content":{"rendered":"<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">COPENHAGEN: Egmont has increased its ownership in TV 2 of Norway from 50 percent to 100 percent. <\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">Egmont will pay 2.1 billion NOK ($350.1 million) for the remaining 50-percent share that was previously owned by A-pressen. Egmont, which co-founded TV 2 in 1991, now owns 100 percent of Norway&#8217;s largest commercial electronic media house. <\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">&quot;As co-founder and part-owner of TV 2 through more than 20 years, Egmont has always been concerned with the long-term development of TV 2. As TV is a key element in our strategy, it was an obvious choice for us to purchase,&quot; said <\/span><\/span><span style=\"font-size: small\"><span style=\"font-family: Verdana\">Steffen Kragh, the CEO of Egmont.<\/span><\/span><span style=\"font-size: small\"><span style=\"font-family: Verdana\"> &quot;Today, Egmont makes a significant strategic leap towards more TV and more live pictures in our business. TV 2 is now a wholly-owned subsidiary of Egmont.&quot;<\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">Kragh continued: <\/span><\/span><span style=\"font-size: small\"><span style=\"font-family: Verdana\">&quot;We wish that TV 2 continues its focus on news, sports and entertainment. This is a natural consequence of the fact that&#8230;Norwegians choose TV2 as their media outlet for these types of content on TV and online every day. Egmont guarantees that TV 2 still is an independent media house with a local Norwegian profile and that TV 2 continues to build good and close relations to the Norwegian people.&quot;<\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">Hans J. Carstensen<\/span><\/span><span style=\"font-size: small\"><span style=\"font-family: Verdana\">, the chairman of the board at TV 2 and Egmont&#8217;s CFO, added:<\/span><\/span> &quot;<span style=\"font-size: small\"><span style=\"font-family: Verdana\">TV 2 is not only a TV channel but a media house that brings content to numerous platforms. Egmont will&mdash;as always&mdash;support all the big focus areas and investments in TV 2. We are committed to local, Norwegian management. As owners, we are 100 percent behind TV 2&rsquo;s agreement with the Norwegian state, which means that TV 2 is a public service media house with its head office in Bergen.&quot;<\/span><\/span><\/p>\n<p><span style=\"font-size: small\"><span style=\"font-family: Verdana\">&quot;As we now sell our part of TV 2, we are content to sell to a company, which has a comprehensive knowledge of TV 2, and which has shown over the years that they are a solid and long-term co-owner, who respects editorial freedom and publicistic principles,&quot; commented Thor Gjermund Eriksen, the CEO of A-pressen.<\/p>\n<p>&nbsp;<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>COPENHAGEN: Egmont has increased its ownership in TV 2 of Norway from 50 percent to 100 percent. Egmont will pay 2.1 billion NOK ($350.1 million) for the remaining 50-percent share that was previously owned by A-pressen. Egmont, which co-founded TV 2 in 1991, now owns 100 percent of Norway&#8217;s largest commercial electronic media house. &quot;As &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-3722","post","type-post","status-publish","format-standard","","category-top-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Egmont Takes Full Ownership of Norway&#039;s TV 2<\/title>\n<meta name=\"description\" content=\"Egmont Takes Full Ownership of Norway&#039;s TV 2 . COPENHAGEN, January 10: Egmont has increased its ownership in TV 2 of Norway from 50 percent to 100 percent. . 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