{"id":12324,"date":"2023-01-30T11:36:26","date_gmt":"2023-01-30T16:36:26","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tveurope\/banijay-iberias-gestmusic-launches-virtual-screen-space\/"},"modified":"2023-01-30T11:36:26","modified_gmt":"2023-01-30T16:36:26","slug":"banijay-iberias-gestmusic-launches-virtual-screen-space","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/","title":{"rendered":"Banijay Iberia\u2019s Gestmusic Launches Virtual Screen Space"},"content":{"rendered":"

Gestmusic, part of Banijay Iberia, has launched a new Barcelona-based production venue featuring a large LED screen for creating customizable virtual environments.<\/p>\n

The studio integrates virtual environments in which to design and record audio-visual projects from commercials to TV programs across fiction and entertainment. The set has a main LED screen of 100 square meters and 30 square meters height to ceiling with the latest in P2 and HDR technology of up to 1000 nits. The huge virtual screen enables content makers to create fully customizable and real-life scenery on a set with advanced lighting and sound equipment, as well as experienced technical support.<\/p>\n

Gestmusic also works with specialists in developing content in Unreal Engine, which can support any virtual production in the space with its expertise in creating virtual settings, characters, animations and visual effects.<\/p>\n

\u201cAs a company that is always pushing tech\u00a0boundaries\u00a0in our productions, we identified a big gap in the market for this type of facility,\u201d\u00a0said Tinet Rubira, managing director of Gestmusic. \u201cWith this launch, we can benefit from, and offer the wider industry, increased\u00a0efficiency and precision in the production process because it allows different teams to work in a shared virtual environment. We hope this space can help cement Spain\u2019s reputation as a forward-thinking and innovative creative hub.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Gestmusic, part of Banijay Iberia, has launched a new Barcelona-based production venue featuring a large LED screen for creating customizable virtual environments.<\/p>\n","protected":false},"author":1412,"featured_media":12325,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[2489,3133,3134],"class_list":["post-12324","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-banijay-iberia","tag-gestmusic","tag-tinet-rubira"],"yoast_head":"\nBanijay Iberia\u2019s Gestmusic Launches Virtual Screen Space - TVEUROPE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Banijay Iberia\u2019s Gestmusic Launches Virtual Screen Space - TVEUROPE\" \/>\n<meta property=\"og:description\" content=\"Gestmusic, part of Banijay Iberia, has launched a new Barcelona-based production venue featuring a large LED screen for creating customizable virtual environments.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/\" \/>\n<meta property=\"og:site_name\" content=\"TVEUROPE\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-30T16:36:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tveurope\/wp-content\/uploads\/sites\/14\/2017\/07\/Gestmusic-VirtualScreenSpace-123.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"337\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jamie Stalcup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jamie Stalcup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/\",\"url\":\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/\",\"name\":\"Banijay Iberia\u2019s Gestmusic Launches Virtual Screen Space - TVEUROPE\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#website\"},\"datePublished\":\"2023-01-30T16:36:26+00:00\",\"dateModified\":\"2023-01-30T16:36:26+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/2023\/01\/30\/banijay-iberias-gestmusic-launches-virtual-screen-space\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tveurope\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Banijay Iberia\u2019s Gestmusic Launches Virtual Screen Space\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#website\",\"url\":\"https:\/\/worldscreen.com\/tveurope\/\",\"name\":\"TVEUROPE\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tveurope\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tveurope\/#\/schema\/person\/0da12602224807cc7b179b8405018deb\",\"name\":\"Jamie Stalcup\",\"description\":\"Jamie Stalcup is the executive editor of World Screen. 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