{"id":6193,"date":"2016-05-31T12:20:35","date_gmt":"2016-05-31T16:20:35","guid":{"rendered":"http:\/\/worldscreen.com\/tvdrama\/the-wit-analysis-u-s-dramas\/"},"modified":"2016-06-06T12:57:51","modified_gmt":"2016-06-06T16:57:51","slug":"the-wit-analysis-u-s-dramas","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvdrama\/the-wit-analysis-u-s-dramas\/","title":{"rendered":"The WIT Analysis: U.S. Dramas"},"content":{"rendered":"

The trend-trackers at The WIT shed light on which new dramas coming to U.S. networks\u2019 fall schedules are generating the most buzz.<\/em><\/p>\n

The reboot of the \u201980s series\u00a0MacGyver\u00a0<\/em>stirred up the most social-media buzz of\u00a0all the new shows coming to CBS this fall<\/a>, according to analysis from The WIT. The reimagining of the classic show, starring Lucas Till and George Eads, has a fairly modest social media fan base, with 18,000 Facebook Likes and 400 followers. However, the trailer notched up 2.6 million views on CBS\u2019s official Facebook page and its YouTube playlist (restricted to a U.S. online audience). The show, from CBS Studios International, will open Friday nights at 8 p.m. this fall.<\/p>\n

\u201cJudging by the first reactions, however, CBS is far from having convinced its audience it has something new to bring in the crowded world of remakes of TV and movie franchises,\u201d says Caroline Servy from The WIT. \u201c\u2018Too generic,\u2019 \u2018not risky,\u2019 \u2018not the right guy for the part\u2019\u2014viewers have a lot to say and are not quite ready to forget Richard Dean Anderson and his mullet.\u201d<\/p>\n

Of all of\u00a0FOX\u2019s newly unveiled shows<\/a>, the event series\u00a0Prison Break<\/em>, which reunites the cast of the original series, is on top of the buzz list in social media. As of May 24, the show\u2019s trailer had notched up 30.8 million views on Facebook and YouTube. It is the second most-viewed trailer of the upcoming season behind NBC\u2019s\u00a0This is Us<\/em>\u00a0(47 million views).\u00a0Prison Break\u00a0<\/em>(Twentieth Century Fox) will fill the Thursday 9 p.m. slot on FOX midseason.<\/p>\n

\u201cThe excitement around the\u00a0Prison Break<\/em>\u00a0reboot is unprecedented if we compare the buzz to the other cult franchises recently revamped, such as\u00a0Heroes<\/em>\u00a0or\u00a0The X-Files<\/em>\u00a0last year,\u201d says Servy. \u201cWhile the non-fans will probably remain indifferent to the project, the perfect cast reunion, as well as the exotic setting of a Moroccan prison and the many questions raised by the new plot, had fans over the moon, with as many predictions as needed to break the internet!\u201d<\/p>\n

The emotional series\u00a0This is Us<\/em>\u00a0generated the most social-media buzz of\u00a0all the new shows presented by NBC<\/a>\u00a0at its Upfront.\u00a0This is Us<\/em>\u00a0(Twentieth Century Fox) comes from the team behind the feature film\u00a0Crazy, Stupid, Love.\u00a0<\/em>The series, which will get a lead-in on Tuesday nights after\u00a0The Voice<\/em>\u2019s results show, garnered 46 million cumulated views for the official trailer, as counted on its official Facebook page plus the official NBC YouTube playlist for the new fall shows.\u00a0This is Us<\/em>\u00a0also has the biggest Facebook\/Twitter fan base among all new network shows to date, excluding series like\u00a0Prison Break<\/em>\u00a0and\u00a024: Legacy<\/em>using a preexisting account.<\/p>\n

\u201cPeople have instantly developed a strong emotional attachment to the drama (many of them even claiming the trailer made them cry!), which is quite interesting at such an early stage,\u201d says Servy. \u201cAnd as emotions need to be shared, it is interesting to note that the impressive buzz around this series is growing thanks to Facebook, where the trailer has been shared over 312,000 times, versus 32,000 shares for\u00a0Timeless<\/em>\u2019s trailer on Facebook, while both shows have comparable viewing figures on YouTube. People raise great expectations for the series, highly empathize with the expectant couple formed by Mandy Moore and Milo Ventimiglia, and praise the network for straying from the procedural\/legal\/medical drama genre and getting back to the\u00a0Parenthood\u00a0<\/em>vibe.\u201d<\/p>\n

ABC\u2019s buzz list included<\/a>, alongside the comedies\u00a0Speechless<\/em>\u00a0and\u00a0Downward Dog<\/em>, the new Kiefer Sutherland vehicle\u00a0Designated Survivor<\/em>. Entertainment One\u2019s conspiracy thriller, slated to air this fall on Wednesday nights following ABC\u2019s comedy block, reached 4.3 million views of the trailer on ABC\u2019s platforms on Facebook and YouTube. It had 41,000 Facebook Likes and 2,300 Twitter followers as of May 25.<\/p>\n

\u201cPeople in social media are excited about how good the trailer looks, about the pairing of \u2018Nikita\u2019 (Maggie Q) and \u2018Jack Bauer\u2019 (Kiefer Sutherland), about the latter finally being President of the U.S., and about their likely addiction to the series\u2014this could be some must-watch TV for next season,\u201d says Servy.<\/p>\n

Riverdale<\/em>\u00a0generated the greatest amount of Twitter buzz among\u00a0The CW\u2019s crop of new shows<\/a>, while\u00a0Frequency<\/em>\u00a0was the network\u2019s most talked-about trailer.<\/p>\n

In the absence of an official trailer released online, the conversation around\u00a0Riverdale<\/em>\u00a0was largely driven by those who attended the Upfronts\u2014or watched the leaked trailer before it was quickly taken down. The modern-day take on the Archie Comics characters inspired 7,400 tweets in the last week. The series is distributed by Warner Bros. International Television Distribution.<\/p>\n

\u201cThe tweets\u2014essentially a critics\u2019 point of view\u2014reflect some high expectations, and a feel that the series is quite on-brand for The CW, with first comparisons pointing at a darker version of\u00a0One Tree Hill<\/em>\u00a0or\u00a0Pretty Little Liars<\/em>, or also at a young-skewing version of\u00a0Twin Peaks<\/em>,\u201d observes Servy. \u201cA possible lack of an authentic Archie vibe is the main concern.\u201d<\/p>\n

Visit World Screen\u2019s fall season grid\u00a0<\/em>here<\/a><\/em><\/strong>\u00a0for synopses, trailers and a listing of new and returning shows by studio.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The trend-trackers at The WIT shed light on which new dramas coming to U.S. networks\u2019 fall schedules are generating the most buzz. The reboot of the \u201980s series\u00a0MacGyver\u00a0stirred up the most social-media buzz of\u00a0all the new shows coming to CBS this fall, according to analysis from The WIT. The reimagining of the classic show, starring …<\/p>\n","protected":false},"author":1,"featured_media":6143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[69,70],"tags":[],"class_list":["post-6193","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-profiles","category-top-stories","pmpro-has-access"],"yoast_head":"\nThe WIT Analysis: U.S. Dramas - TVDRAMA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvdrama\/the-wit-analysis-u-s-dramas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The WIT Analysis: U.S. Dramas - TVDRAMA\" \/>\n<meta property=\"og:description\" content=\"The trend-trackers at The WIT shed light on which new dramas coming to U.S. networks\u2019 fall schedules are generating the most buzz. 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