{"id":22870,"date":"2025-06-26T00:01:21","date_gmt":"2025-06-26T04:01:21","guid":{"rendered":"https:\/\/worldscreen.com\/tvdrama\/worldscreen.com\/"},"modified":"2025-06-26T00:15:15","modified_gmt":"2025-06-26T04:15:15","slug":"netflix-expands-squid-game-cp-experiences","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvdrama\/netflix-expands-squid-game-cp-experiences\/","title":{"rendered":"Netflix Expands Squid Game CP & Experiences"},"content":{"rendered":"

Ahead of the global launch of season three of Squid Game<\/em>, Netflix has unveiled a host of partnerships for new consumer products, games and experiences based on the hit Korean series.<\/p>\n

Squid Game iconography is being incorporated into apparel and accessories, including loungewear, tracksuits, t-shirts, throw blankets and more, arriving at the Netflix Shop, PUMA, Primark (U.K.), Pull&Bear, A\u00e9ropostale at Liverpool (Mexico), Shinsegae, Hot Topic and BoxLunch.<\/p>\n

New collectibles will be available from KAWS, The Woobles, Lucie Kaas, Artemide and Mattel Creations, plus costumes from Spirit Halloween and inspired-by bottles from HiteJinro soju and Johnnie Walker.<\/p>\n

Squid Game: Unleashed is introducing new games and characters timed to the finale, and the brand is coming to Unreal Editor for Fortnite and Fortnite Creative. Garena Free Fire players will be able to access Squid Game-inspired survival challenges through a series of games and wearables in Battle Royale and Clash Squad modes. Plus, there’s a Squid Game: The Final Games experience on Roblox.<\/p>\n

Squid Game: The Experience, a live activation, is now open in New York City, Seoul, Sydney and London, with a new battleground opening later this year at Netflix House Dallas.<\/p>\n

Netflix has also partnered with the Tourism Board for Korea to offer exclusive tours to Korea.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ahead of the global launch of season three of Squid Game, Netflix has unveiled a host of partnerships for new consumer products, games and experiences based on the hit Korean series.<\/p>\n","protected":false},"author":290,"featured_media":22871,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[70],"tags":[88,5043],"class_list":["post-22870","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-netflix","tag-squid-game","pmpro-has-access"],"yoast_head":"\nNetflix Expands Squid Game CP & Experiences - TVDRAMA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvdrama\/?p=22870\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Netflix Expands Squid Game CP & Experiences - TVDRAMA\" \/>\n<meta property=\"og:description\" content=\"Ahead of the global launch of season three of Squid Game, Netflix has unveiled a host of partnerships for new consumer products, games and experiences based on the hit Korean series.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldscreen.com\/tvdrama\/?p=22870\" \/>\n<meta property=\"og:site_name\" content=\"TVDRAMA\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-26T04:01:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-26T04:15:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/worldscreen.com\/tvdrama\/wp-content\/uploads\/sites\/11\/2025\/06\/SquidGame-CP-625.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"394\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mansha Daswani\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mansha Daswani\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/?p=22870\",\"url\":\"https:\/\/worldscreen.com\/tvdrama\/?p=22870\",\"name\":\"Netflix Expands Squid Game CP & Experiences - TVDRAMA\",\"isPartOf\":{\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/#website\"},\"datePublished\":\"2025-06-26T04:01:21+00:00\",\"dateModified\":\"2025-06-26T04:15:15+00:00\",\"author\":{\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\"},\"breadcrumb\":{\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/?p=22870#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/worldscreen.com\/tvdrama\/?p=22870\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/?p=22870#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/worldscreen.com\/tvdrama\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Netflix Expands Squid Game CP & Experiences\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/#website\",\"url\":\"https:\/\/worldscreen.com\/tvdrama\/\",\"name\":\"TVDRAMA\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/worldscreen.com\/tvdrama\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/worldscreen.com\/tvdrama\/#\/schema\/person\/83da304c8bad8bfdb3edd7eb47cfe5ad\",\"name\":\"Mansha Daswani\",\"description\":\"Mansha Daswani is the editor-in-chief and associate publisher of World Screen. 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