{"id":21838,"date":"2024-11-26T09:39:12","date_gmt":"2024-11-26T14:39:12","guid":{"rendered":"https:\/\/worldscreen.com\/tvdrama\/acorn-tvs-drama-strategy\/"},"modified":"2024-11-27T11:35:00","modified_gmt":"2024-11-27T16:35:00","slug":"acorn-tvs-drama-strategy","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvdrama\/acorn-tvs-drama-strategy\/","title":{"rendered":"Acorn TV\u2019s Drama Strategy"},"content":{"rendered":"<p>With a strong core of mysteries, dramas and thrillers from around the world, Acorn TV is nearing 14 years in the streaming landscape. \u201cOver more than a decade, Acorn TV has built up a passionate and engaged audience who deeply enjoy our programming,\u201d says Don Klees, senior VP of programming. \u201cWe strive to keep faith with the loyal subscribers who have supported us for so long. At the same time, we strongly believe that there\u2019s a wider audience who might not realize yet that Acorn TV is for them\u2014they just need us to bring them the right show to open the door. That\u2019s why you\u2019ll see new shows like <em>Irish Blood<\/em>\u00a0(starring Alicia Silverstone) joining established franchises like\u00a0<em>My Life Is Murder<\/em>\u00a0(starring Lucy Lawless) on the service. While we try to maintain that careful balance, it\u2019s frankly a terrific position to be in as a specialty streamer capable of bringing subscribers a collection of content they love and crave.\u201d<\/p>\n<p>Crime drama is a calling card for Acorn TV, says Klees. \u201cOne of our defining elements is how the drama in these shows can be as important as the crime. How the characters relate to each other (or don\u2019t) is often just as appealing to our viewers as the intriguing mysteries that set these stories in motion. Going beyond age, gender or even genre, the common thread is empathy\u2014characters that our viewers can relate to on an emotional level. It might be a murder investigation that\u2019s driving the plot, but you can bet there\u2019s something deeper at the heart of the story.\u201d<\/p>\n<p>Acorn TV aims to release at least one original tentpole series per month. The majority are direct commissions and\/or co-productions, such as\u00a0<em>Signora Volpe<\/em>, starring Emilia Fox;\u00a0<em>Inspector Ellis<\/em>, led by Sharon D Clarke; and\u00a0<em>Art Detectives<\/em>, featuring Stephen Moyer. The service also has several long-running acquired series, such as\u00a0<em>Midsomer Murders<\/em>\u00a0and\u00a0<em>Murdoch Mysteries<\/em>, \u201cwhich our viewers love watching and rewatching,\u201d says Klees.<\/p>\n<p>The New Zealand production\u00a0<em>The Brokenwood Mysteries<\/em>\u00a0has long been popular on Acorn TV, \u201cbut over the last few years, it seems to have reached a critical mass with our viewers, who are anxiously awaiting the next season\u2014which I\u2019m happy to share will debut early next year,\u201d Klees says. \u201cIt\u2019s also gratifying to see our audience continue their embrace of non-English-language series such as\u00a0<em>The Sommerdahl Murders<\/em>\u00a0and\u00a0<em>Candice Renoir<\/em>. We love offering viewers a literal world of mystery. In the last year, the most recent season of\u00a0<em>The Brokenwood Mysteries<\/em>\u00a0and season two of\u00a0<em>Signora Volpe\u00a0<\/em>were two of the top four most-watched seasons of television across Acorn\u2019s entire 13-year history.\u201d<\/p>\n<p>Regarding acquisitions, Klees says that while Acorn TV does \u201clove our returning series, we never want to lose sight of the excellent stand-alone dramas that are being made\u2014shows that are still engaging and substantial but don\u2019t require blocking out several days on your social calendar.\u201d He cites as examples\u00a0<em>Steeltown Murders<\/em>, which was based on a real-life murder investigation, and\u00a0<em>For Her Sins<\/em>, a thriller centered around the evergreen subject of a family in turmoil.<\/p>\n<p>\u201cCrime drama is very much at the core of Acorn TV\u2019s programming, and we want to continue bringing our customers engaging, well-made series in that space from all over the world,\u201d says Klees. \u201cWhether it\u2019s cozy versus dark or procedurals versus serialized storylines, it\u2019s a wide-open area, which is great because some fans might prefer one end of the spectrum to the other, while other fans love it all. Two new series for 2025 that point to that variety are our Alicia Silverstone-led mystery\/drama\u00a0<em>Irish Blood<\/em>\u00a0and the Stephen Moyer-led detective series\u00a0<em>Art Detectives<\/em>. Both are filmed in different parts of Ireland, allowing us to continue to deliver compelling dramas and mysteries set against appealing backdrops. We\u2019ve been working with the producers to develop both projects from their inception, and as we see the scripts being brought to life, we can\u2019t wait to share them with our viewers.\u201d<br \/>\nAs for what\u2019s guiding the strategy for the year ahead at the streamer, Klees says it\u2019s \u201call about the audience, both those that have been with us for years and those who haven\u2019t found Acorn yet. We never take the former for granted, and we\u2019re always mindful of how we can appeal to the latter while staying true to our programming philosophy. You see that in the commission\u00a0<em>Irish Blood<\/em>, starring Alicia Silverstone. She\u2019s certainly not our first lead actress who\u2019s well known in the U.S., but having an American character in the Irish setting\u2014investigating not just a murder but also uncovering the hidden truth of her whole life\u2014is a great twist on the kind of show that Acorn TV has always offered.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Don Klees, the senior VP of programming, discusses the streamer\u2019s drama strategy.<\/p>\n","protected":false},"author":350,"featured_media":21839,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[77,70],"tags":[179,9952],"class_list":["post-21838","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-features","category-top-stories","tag-acorn-tv","tag-don-klees","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Acorn TV\u2019s Drama Strategy - 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