{"id":20997,"date":"2024-06-24T09:53:37","date_gmt":"2024-06-24T13:53:37","guid":{"rendered":"https:\/\/worldscreen.com\/tvdrama\/viddsee-risingjoy-enter-strategic-partnership\/"},"modified":"2024-06-24T09:53:39","modified_gmt":"2024-06-24T13:53:39","slug":"viddsee-risingjoy-enter-strategic-partnership","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvdrama\/viddsee-risingjoy-enter-strategic-partnership\/","title":{"rendered":"Viddsee &#038; Risingjoy Enter Strategic Partnership"},"content":{"rendered":"<p>The Viddsee platform has teamed with content investment and licensing firm Risingjoy to introduce Chinese micro-drama content to Southeast Asian audiences.<\/p>\n<p>Micro-dramas are characterized by their concise narrative structure and storylines. The first set of Chinese titles is slated for release on Viddsee in the second half of 2024.<\/p>\n<p>&#8220;With over ten years of experience in short form content, Viddsee has honed its expertise in understanding and delivering what audiences crave,&#8221; said Ricky Ow, who is on the board of directors at Viddsee. &#8220;The growth of micro-dramas, coupled with Viddsee\u2019s expanding capabilities as a studio and platform, ensures that they are uniquely positioned to lead in this emerging entertainment format and excel.&#8221;<\/p>\n<p>Cassandra Yang, general manager at Risingjoy, commented, &#8220;This is a tremendous opportunity to bring rich and diverse Chinese content to Southeast Asia. Viddsee&#8217;s studio and extensive network of creators, the largest in Southeast Asia, also makes them an ideal partner to facilitate localization of such micro-dramas in the region. We look forward to solidifying our competitiveness and sustainable growth in this dynamic content landscape.&#8221;<\/p>\n<p>&#8220;We are excited to partner with Risingjoy to bring fresh and engaging content to our audiences,&#8221; said Ho Jia Jian, CEO and founder of Viddsee. &#8220;This collaboration marks the beginning of several such partnerships through which we aim to diversify our content offerings and maintain our leadership in the short-form drama space.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Viddsee platform has teamed with content investment and licensing firm Risingjoy to introduce Chinese micro-drama content to Southeast Asian audiences.<\/p>\n","protected":false},"author":3087,"featured_media":20998,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[70],"tags":[9249,9250,9251],"class_list":["post-20997","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-micro-dramas","tag-risingjoy","tag-viddsee","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Viddsee &amp; 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