{"id":17548,"date":"2022-09-27T08:50:01","date_gmt":"2022-09-27T12:50:01","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvdrama\/worldscreen.com\/"},"modified":"2022-09-27T09:40:36","modified_gmt":"2022-09-27T13:40:36","slug":"co-production-evolution","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvdrama\/co-production-evolution\/","title":{"rendered":"Video: Co-Production Evolution"},"content":{"rendered":"<p>ZDF Studios\u2019 Robert Franke, Dynamic Television\u2019s Daniel March and LEONINE Studios\u2019 Caroline Kusser have taken note of how the co-production model has evolved.<\/p>\n<p>With production budgets already on the rise before Covid and an increasingly competitive environment, \u201cwe as international distributors have to change the model a little bit, and we are becoming co-producers,\u201d said Kusser, executive VP of international co-production and world sales at LEONINE. \u201cWe have to jump on board very early if we want to get our hands on a project. We used to write a check for an MG, and the deal was done, or we were deficit financing. And we see a lot more private equity companies coming into the market wanting to be part of the game. That\u2019s a new model to look at in co-financing\/co-production.\u201d<\/p>\n<div style=\"display: block; position: relative; max-width: 690px;\">\r\n \t                <div style=\"padding-top: 56.2504%;\">\r\n\t\t\t\t\t<video data-video-id=\"6312561899112\" \r\n\t\t\t\t\tdata-account=\"1120308147\" \r\n\t\t\t\t\tdata-player=\"default\" \r\n\t\t\t\t\tdata-embed=\"default\" \r\n\t\t\t\t\tdata-application-id \r\n\t\t\t\t\tclass=\"video-js\" \r\n\t\t\t\t\tcontrols=\"\"\r\n                    loop autoplay\r\n\t\t\t\t\tstyle=\"width: 100%; height: 100%; position: absolute; top: 0px; bottom: 0px; right: 0px; left: 0px;\"><\/div><\/video>\r\n\t\t\t\t\t<script src=\"\/\/players.brightcove.net\/1120308147\/default_default\/index.min.js\"><\/script><\/div>\n<p>&nbsp;<\/p>\n<p>March, founder and managing partner at Dynamic Television, agreed and added, \u201cCo-productions fit into one of two buckets: creatively driven or economically driven. The benefit of economic models is often trying to attract an additional broadcaster or another entity. That\u2019s just getting a little bit more challenging. But I think in general, demand for co-productions is very strong.\u201d<\/p>\n<p>Franke, VP Drama at ZDF Studios, added that co-pros are the market\u2019s response to mitigating investment risks. \u201cIt\u2019s one way to make sure that you don\u2019t put too much money into one project, and you partner with like-minded people and companies to make sure that you benefit from a joint production. It\u2019s also a reaction to the vertical integration of big media companies. These big conglomerates keep everything to themselves. Production companies now belong to bigger groups. If you\u2019re not part of an idea right from the get-go, you\u2019re not part of it at all. That leads to a situation where we are forced to become co-producers. It\u2019s not an evolution of the co-production model per se. It\u2019s more the evolution of the role of distribution companies in the markets and facilitating our expertise.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ZDF Studios\u2019 Robert Franke, Dynamic Television\u2019s Daniel March and LEONINE Studios\u2019 Caroline Kusser talk to World Screen Newsflash about how the co-production model has evolved.<\/p>\n","protected":false},"author":1,"featured_media":17549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[70],"tags":[],"class_list":["post-17548","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Video: Co-Production Evolution - TVDRAMA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldscreen.com\/tvdrama\/co-production-evolution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video: Co-Production Evolution - 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