{"id":14529,"date":"2021-02-24T09:57:24","date_gmt":"2021-02-24T14:57:24","guid":{"rendered":"https:\/\/dev2.worldscreen.com\/tvdrama\/lionsgate-play-premiering-first-original-indian-production\/"},"modified":"2021-02-24T11:19:35","modified_gmt":"2021-02-24T16:19:35","slug":"lionsgate-play-premiering-its-first-original-indian-production","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvdrama\/lionsgate-play-premiering-its-first-original-indian-production\/","title":{"rendered":"Lionsgate Play Premiering Its First Original Indian Production"},"content":{"rendered":"<p>Starz, which launched its Lionsgate Play direct-to-consumer OTT app in India last year, is partnering with Lionsgate Television (LGTV) on its first Indian original series, <em>Casual<\/em>.<\/p>\n<p>A remake of LGTV\u2019s critically acclaimed, Golden Globe-nominated series of the same name, <em>Casual<\/em> will kick off Lionsgate Play\u2019s first original slate of dramas, comedies, crime and action series for the Indian and South Asian market. The series will be directed by Kunal Kohli and star Lara Dutta and Prateik Babbar.<\/p>\n<p>Starz President and CEO Jeffrey Hirsch said: \u201cLionsgate Play continues to gain momentum in India, proving to be a strong driver of Starz\u2019s international growth. Partnering with Lionsgate Television to kick off our first original series tailored for the Indian and South Asian market is the next step in curating our offering for our subscriber base that resonates with our bold, unique and defining series that make up our \u2018Best of Global SVOD\u2019 content strategy.\u201d<\/p>\n<p>Lionsgate Television Group Chairman Kevin Beggs said: \u201cThe launch of Lionsgate Play\u2019s first slate of original series in India is the next logical step in the continued rapid growth of the platform. Our ability to kick off the Lionsgate Play original slate with the remake of a great intellectual property like <em>Casual<\/em>, with a renowned director and world-class stars, shows what we can achieve through the continued collaboration of our Starz, Lionsgate Television and Lionsgate India businesses.\u201d<\/p>\n<p>Rohit Jain, Lionsgate&#8217;s managing director for South Asia and networks, emerging markets Asia, said: \u201cLionsgate is committed to bring the best and most exciting premium content to India and other South Asian countries. We\u2019re excited to launch our first line-up of original series with a great slate of accomplished writers, directors and actors as we continue to broaden and diversify our strong and exceptionally well-curated content offering.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starz, which launched its Lionsgate Play direct-to-consumer OTT app in India last year, is partnering with Lionsgate Television (LGTV) on its first Indian original series, Casual.<\/p>\n","protected":false},"author":1033,"featured_media":14530,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":0,"footnotes":""},"categories":[70],"tags":[4342,4222,169],"class_list":["post-14529","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-casual","tag-lionsgate-play","tag-starz","pmpro-has-access"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lionsgate Play Premiering Its First Original Indian Production - 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