According to Canada Media Fund’s (CMF) bilingual annual report for the 2016-17 fiscal year, every dollar of CMF investment generates four dollars in production activity.<\/p>\n
CMF funding led to C$1.4 billion ($1.12 billion) in production activity across the country in 2016-17. Every C$1 of CMF funding generated C$3.99 in production activity, which is the highest leverage ratio since the CMF was created in 2010. The report details the various initiatives the CMF undertook in the past year to support Canada\u2019s audiovisual industry, for which it has created 140,000 jobs.<\/p>\n
“Faced with ongoing transformation of the audiovisual sector, the CMF continued to demonstrate its responsiveness, agility and commitment to its mandate in support of Canada\u2019s screen-based industries,\u201d said Alain Cousineau, chair of the CMF Board of Directors. \u201cThe Board of Directors understands many consequential changes lie ahead for the industry and we look forward to the results of the Government of Canada\u2019s cultural policy review.\u201d<\/p>\n
\u201cOur role at the CMF is to invest in and promote the content that continues to position Canada as a global leader in audiovisual production, but also to foster the next generation of creative Canadians,\u201d added Valerie Creighton, the president and CEO of CMF. \u201cThis vision was the cornerstone of our work in 2016-17. Our objective is to ensure that our television and innovative digital media productions remain fundamental expressions of Canadian identity, and vehicles by which we tell our stories. Stories of an optimistic, multilingual and inclusive country. Stories that draw from Canada\u2019s vast wealth of diverse perspectives.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
According to Canada Media Fund’s (CMF) bilingual annual report for the 2016-17 fiscal year, every dollar of CMF investment generates four dollars in production activity.<\/p>\n","protected":false},"author":479,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[97,98],"class_list":["post-2286","post","type-post","status-publish","format-standard","","category-top-stories","tag-canada-media-fund","tag-cmf"],"yoast_head":"\n