{"id":4341,"date":"2017-04-26T07:24:37","date_gmt":"2017-04-26T11:24:37","guid":{"rendered":"http:\/\/worldscreen.com\/tvasia\/turners-gerhard-zeiler-bullish-on-international-content-creation\/"},"modified":"2017-04-26T12:21:03","modified_gmt":"2017-04-26T16:21:03","slug":"turners-gerhard-zeiler-bullish-on-international-content-creation","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvasia\/turners-gerhard-zeiler-bullish-on-international-content-creation\/","title":{"rendered":"Turner\u2019s Gerhard Zeiler Bullish on International Content Creation"},"content":{"rendered":"
Investing in local content in Asia is a key pillar of Turner International\u2019s growth plans for the region, Gerhard Zeiler, the company\u2019s president, said at APOS today.<\/p>\n
Under Ricky Ow, Turner AsiaPac\u2019s president, the company has expanded beyond kids and news into general entertainment with WarnerTV and Oh!K. \u201cSo we have three pillars now,\u201d Zeiler said. \u201cThe most exciting opportunity is going more and more into local content. One day we will have a full Cartoon Network Studios here in the region.\u201d Local entertainment content is also a priority following the company\u2019s success with Korean programming on Oh!K.<\/p>\n
Zeiler noted that owning or controlling content is more and more important today. \u201cIt\u2019s all about windowing. You have to decide, with your partners, how the consumers get access.\u201d<\/p>\n
The Turner International chief went on to say that he is \u201cpassionate\u201d about channel brands. \u201cSingle brands will be important in the future, but they have to be relevant. It\u2019s must-have or no-have.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Investing in local content in Asia is a key pillar of Turner International\u2019s growth plans for the region, Gerhard Zeiler, the company\u2019s president, said at APOS today.<\/p>\n","protected":false},"author":290,"featured_media":4347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[786,140,787],"class_list":["post-4341","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-top-stories","tag-gerhard-zeiler","tag-turner","tag-turner-international"],"yoast_head":"\n