{"id":4061,"date":"2016-10-19T01:00:37","date_gmt":"2016-10-19T05:00:37","guid":{"rendered":"http:\/\/worldscreen.com\/tvasia\/worldscreen.com\/"},"modified":"2016-10-19T10:41:01","modified_gmt":"2016-10-19T14:41:01","slug":"fremantlemedia-international-continues-youku-pact","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvasia\/fremantlemedia-international-continues-youku-pact\/","title":{"rendered":"FremantleMedia International Continues Youku Pact"},"content":{"rendered":"
CANNES: FremantleMedia International (FMI) has extended its multi-year digital deal with China’s Youku, originally signed in 2013, for another three years.<\/p>\n
The agreement will see a variety of FMI’s entertainment and drama programming continue to be available to online audiences in China, averaging 130 million unique users on a daily basis. Global hits such as America\u2019s Got Talent<\/em> and Project Runway<\/em> will remain\u00a0on the platform, which boasts 240 million mobile users.<\/p>\n Ganesh Rajaram, FMI’s executive VP for Asia, said: \u201cWe have been working with Youku for three years now and are thrilled to extend our agreement with this fantastic partner. While local content is a big thing in China, Youku has managed to build a loyal base of video enthusiasts who will be able to enjoy some of our best known shows for another three years, once again demonstrating their mass appeal around the world.\u201d<\/p>\n Yang Weidong, president of Heyi Group (Youku Tudou) and CEO of Alibaba Music Group, added: “We feel honored to work with such renowned company like FremantleMedia. We will make joint efforts to bring high-quality content to young users in China through constant collaboration and Youku will endeavor to introduce successful series to China from the world.”<\/p>\n","protected":false},"excerpt":{"rendered":" CANNES: FremantleMedia International (FMI) has extended its multi-year digital deal with China’s Youku, originally signed in 2013, for another three years.<\/p>\n","protected":false},"author":479,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[366,599],"class_list":["post-4061","post","type-post","status-publish","format-standard","","category-top-stories","tag-fremantlemedia-international","tag-youku"],"yoast_head":"\n