{"id":2721,"date":"2013-03-21T00:00:00","date_gmt":"2013-03-21T00:00:00","guid":{"rendered":"http:\/\/worldscreen.com\/tvasia\/2013\/03\/21\/style-undergoes-brand-refresh-in-asia\/"},"modified":"2013-03-21T00:00:00","modified_gmt":"2013-03-21T00:00:00","slug":"style-undergoes-brand-refresh-in-asia","status":"publish","type":"post","link":"https:\/\/worldscreen.com\/tvasia\/style-undergoes-brand-refresh-in-asia\/","title":{"rendered":"Style Undergoes Brand Refresh in Asia"},"content":{"rendered":"
SINGAPORE: The Style Network is getting a brand refresh with a new logo, on-air look and tagline in Asia and around the world. <\/span><\/span><\/p>\n The new tagline is: Watch It. Love It. Style It. The refresh goes live on April 1, following on from the North American refresh in mid-2012. There is a new logo, as well as new programming highlights. This includes House of Fab<\/em>, featuring Kimora Lee Simons, and the home-makeover series Built<\/em>, among others. <\/span><\/span><\/p>\n Beyond Asia, the Style refresh is rolling out in Australia, the U.S., South Africa, Portugal, Central and Eastern Europe and the Middle East. <\/span><\/span><\/p>\n Christine Fellowes, the managing director of Universal Networks International for the Asia Pacific, said, “Style’s new direction embraces our passion for beauty, fashion and all things Style. With a new attitude, a bold new on-air look and a versatile new logo, the refreshed channel is current, passionate, glossy and an approachable authority on all things ‘style’. The all-new Style Network will be the destination that fuels women’s insatiable appetite for looking great and living stylishly.”<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":" SINGAPORE: The Style Network is getting a brand refresh with a new logo, on-air look and tagline in Asia and around the world. The new tagline is: Watch It. Love It. Style It. The refresh goes live on April 1, following on from the North American refresh in mid-2012. There is a new logo, as …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-2721","post","type-post","status-publish","format-standard","","category-top-stories"],"yoast_head":"\n